SEO Content Writer

3 weeks ago

Delhi, India Acromy Projects Pvt Ltd Full time

**Position Overview**

The SEO Content Writer at Lemon Craft is a key contributor to our web development and digital marketing team. This role involves creating compelling, search engine optimized content that enhances organic search rankings, improves website visibility, and drives targeted traffic. The SEO Content Writer collaborates with the marketing and SEO teams to develop effective content strategies aligned with client goals and industry best practices.

**Key Responsibilities**:
Content Creation and Optimization:
Produce high-quality, SEO-optimized content, including website copy, blog posts, articles, social media posts, and other digital assets.
Conduct comprehensive keyword research to identify target keywords, long-tail phrases, and user search intent to drive organic traffic.
Incorporate keywords naturally and strategically within the content to improve search engine rankings and visibility.
Write engaging meta descriptions, title tags, and headers to enhance click-through rates and user engagement.

Content Strategy and Planning:
Collaborate with the marketing and SEO teams to develop content strategies that align with client objectives, target audience, and industry trends.
Participate in content brainstorming sessions and contribute creative ideas for content development.
Conduct competitor analysis to identify content gaps, emerging trends, and opportunities for differentiation.
Help create content calendars and schedules to ensure timely delivery of content assets.

On-Page Optimization:
Optimize on-page elements such as title tags, meta descriptions, heading tags, and URL structures to improve keyword relevance and search engine visibility.
Ensure content adheres to SEO best practices, including proper keyword placement, readability, and internal linking strategies.
Collaborate with web developers to ensure technical SEO elements are properly implemented, such as XML sitemaps, schema markup, and site speed optimization.

Content Research and Analysis:
Conduct thorough research on industry-related topics, trends, and keywords to gather information and data for content creation.
Use SEO tools and analytics platforms to analyze content performance, user behavior, and engagement metrics.
Monitor and track keyword rankings, organic traffic, and conversions to identify opportunities for content optimization and improvement.

Collaboration and Communication:
Collaborate with cross-functional teams, including designers, developers, and marketing specialists, to ensure content aligns with overall marketing strategies.
Communicate effectively with internal stakeholders to understand client requirements and incorporate feedback into content development.
Stay updated with industry trends, search engine algorithm updates, and emerging SEO practices.

Qualifications and Skills:

- Bachelor's degree in English, marketing, journalism, or a related field (or equivalent experience).
- Proven experience as an SEO content writer or a similar role, preferably in a web development or digital marketing agency.
- Strong understanding of SEO principles, keyword research, and content optimization techniques.
- Excellent writing, editing, and proofreading skills, with a keen eye for grammar, syntax, and language usage.
- Familiarity with content management systems (CMS) and SEO tools such as Google Analytics, SEMrush, or Moz.
- Ability to conduct thorough research on various topics and industries.
- Detail-oriented with strong organizational and time management skills.
- Creative thinking and problem-solving abilities.
- Strong communication and collaboration skills.
- Self-motivated and able to work independently as well as part of a team.

**Salary**: ₹25,000.00 - ₹35,000.00 per month

**Benefits**:

- Health insurance
- Paid sick time

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

Ability to commute/relocate:

- Delhi, Delhi: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- Content writing: 2 years (preferred)
- total work: 2 years (required)

**Speak with the employer**
+91 7678443351
Application Deadline: 26/06/2023
Expected Start Date: 03/07/2023

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