Social Media Executive

4 months ago


Santacruz West Mumbai Maharashtra, India Balance Nutrition Full time

**Company Overview**:
Balance Nutrition is a one-of-a-kind digital health business with super specialization in disease disorder management with a client base of over 35000+ across 75 countries. We address the market for Obesity and Lifestyle & chronic disorders management like Diabetes, Thyroid, Cholesterol, PCOS, etc. via an APP (& web-based model). We are now looking to enhance the current mobile app to reach 1 million users over the next 12 months. A strong digital marketing & business support team is working on innovative ways to ensure we are a preferred proactive healthcare provider for every Indian residing in India or abroad. In sync with this, the aim is to build a great team with a mix of experience and youth that brings in the right blend of experience, skill set, passion, and eagerness to learn and grow.

Know more about us balancenutrition.in

**Role overview**:
**What will you do?**
- Develop and implement comprehensive social media strategies across various platforms including Facebook, Twitter, LinkedIn, Instagram, and other social media platforms
- Create and curate engaging content for social media posts, including text, image, and video content, ensuring alignment with brand guidelines and objectives.
- Manage social media accounts by scheduling posts, responding to comments and messages, and monitoring trends and conversations within the community.
- Utilize basic Canva editing skills to create visually appealing graphics and images for social media posts.
- Monitor social media analytics and metrics to track performance and identify areas for improvement, providing regular reports and insights to the management team.
- Collaborate with cross-functional teams including marketing, content, and design to develop integrated campaigns and initiatives.
- Stay up-to-date with the latest social media trends, tools, and best practices, and proactively recommend innovative strategies to enhance brand presence.
- Foster a positive and engaging online community by interacting with followers and influencers, and addressing customer inquiries and concerns promptly.
- Support the development and execution of social media advertising campaigns, including ad creation, targeting, and optimization.
- Assist in monitoring and managing the company's online reputation across social media platforms.

**Skills we are looking for**:

- Bachelor’s degree in Marketing or relevant field.
- Proven work experience as a Social Media Executive or similar role.
- Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, and other social media platforms, along with a strong understanding of social media best practices.
- Basic Canva editing skills for creating visual content.
- Excellent multitasking skills with the ability to manage multiple social media accounts simultaneously.
- Critical thinker with strong problem-solving skills and the ability to adapt to changing situations.
- Team player with the ability to collaborate effectively with cross-functional teams.
- Good time-management skills with the ability to prioritize tasks and meet deadlines.
- Great interpersonal, presentation, and communication skills, both written and verbal.

Pay: ₹25,000.00 - ₹40,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Santacruz West, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 1 year (preferred)

**Language**:

- English (required)

Work Location: In person


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