SEO Executive

2 months ago

Gurgaon, India Capital Street fx Full time

**Key Responsibilities**:
Develop and execute SEO strategies to improve website visibility, organic search rankings, and traffic.

Perform keyword research to identify target keywords and create content optimization plans.

Conduct on-page SEO optimizations, including meta tag optimization, URL structure, header tags, and content optimization for WordPress websites.

Optimize website content, including blog posts, landing pages, and product descriptions, to improve search engine rankings and user engagement.

Implement technical SEO optimizations, such as XML sitemaps, robots.txt, canonical tags, schema markup, and site speed optimizations for WordPress websites.

Perform website audits to identify SEO issues, recommend and implement fixes, and track progress using SEO tools and analytics platforms.

Conduct competitor analysis and stay updated with industry trends to identify new SEO opportunities and strategies.

Monitor and report on key SEO metrics, such as organic traffic, keyword rankings, backlinks, and conversions.

Collaborate with content creators to optimize content for SEO, ensuring keyword relevance, proper formatting, and internal linking.

Work closely with web developers to implement SEO best practices during website development and maintenance.

Stay updated with search engine algorithm changes and industry best practices to ensure the website's compliance with current SEO standards.

Stay informed about WordPress updates, themes, and plugins, and leverage WordPress functionalities for SEO improvements.

Provide recommendations and guidance to improve website architecture, user experience, and overall SEO performance.

Assist in link building initiatives, including outreach and relationship building with relevant websites and influencers.

Collaborate with the marketing team to align SEO strategies with broader marketing objectives.

**Requirements**:
Proven work experience as an SEO Executive or similar role.

Strong knowledge of search engine optimization techniques, best practices, and industry trends.

Proficiency in using SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, or similar platforms.

Experience with WordPress CMS, including familiarity with themes, plugins, and SEO optimization for WordPress websites.

Solid understanding of on-page and technical SEO optimizations, including meta tags, URL structures, header tags, and site speed optimizations.

Familiarity with HTML, CSS, and basic web development concepts.

Knowledge of keyword research and analysis tools to identify target keywords and optimize content.

Ability to conduct website audits and identify SEO issues, providing recommendations for improvement.

Strong analytical skills to track and report on key SEO metrics and performance indicators.

Excellent communication and collaboration skills to work effectively with cross-functional teams.

Attention to detail and ability to prioritize tasks in a fast-paced environment.

Knowledge of WordPress SEO plugins, such as Yoast SEO or Rank Math, is a plus.

Understanding of content marketing and social media strategies in relation to SEO is desirable.

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹15,000.00 - ₹25,000.00 per month

**Benefits**:

- Flexible schedule
- Leave encashment
- Work from home

Schedule:

- Day shift

Supplemental pay types:

- Yearly bonus

Ability to commute/relocate:

- Gurgaon, Haryana: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO (preferred)
- WordPress (preferred)
- total work (preferred)

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