Digital Marketing Executive

3 weeks ago

Hinjawadi Pune Maharashtra, India Atreya Innovations Pvt Ltd Full time

**Job Title: Digital Marketing Executive**
- **Job Overview**:
As a Digital Marketing Executive, you will be responsible for developing, implementing, and managing digital marketing campaigns to promote our products or services. You will play a key role in enhancing brand awareness within the digital space, driving website traffic, and acquiring leads or customers through various online channels. The role involves a mix of creative, analytical, and strategic skills to ensure the success of digital marketing initiatives.
- **Key Responsibilities**:
**1. Digital Campaign Management**:
Collaborate with the marketing team to create engaging and effective content for online campaigns.

**2. Social Media Management**:
Manage and maintain the company's social media profiles and presence, including but not limited to

Facebook, Twitter, Instagram, LinkedIn, and other relevant platforms.

Develop and implement social media strategies to increase brand visibility and engage with the target audience.

**3. SEO and SEM**:
Conduct keyword research and implement SEO strategies to improve website ranking and visibility on search engines.

Execute paid advertising campaigns (Google Ads, Bing Ads) to drive targeted traffic and achieve campaign objectives.

**4. Content Creation**:
Create and curate engaging and relevant content for digital platforms, including blog posts, infographics, videos, and other multimedia formats.

Ensure all content aligns with the brand voice, messaging, and marketing goals.

**5. Analytics and Reporting**:
Monitor and analyze key performance indicators (KPIs) to assess the effectiveness of digital marketing efforts.

Provide regular reports and insights on campaign performance, user behavior, and market trends to guide future strategies.

**7. Collaboration and Communication**:
Collaborate with cross-functional teams, including sales, design, and product teams, to ensure a cohesive and integrated marketing approach.

Communicate effectively with external vendors, agencies, and partners.

**8. Stay Updated**:
Stay current with industry trends, digital marketing best practices, and emerging technologies to suggest and implement innovative strategies.
- **Qualifications and Skills**:

- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Proven experience in digital marketing with a strong understanding of various online marketing channels.
- Familiarity with SEO, SEM, social media platforms, and digital analytics tools.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Creativity and the ability to think outside the box.

**Salary**: ₹20,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

Ability to Commute:

- Hinjawadi, Pune, Maharashtra (required)

Ability to Relocate:

- Hinjawadi, Pune, Maharashtra: Relocate before starting work (required)

Work Location: In person

**Speak with the employer**
+91 9623109091

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