Digital Branding Coordinator
3 months ago
**Job Summary**:
Location: Khar
**Key Responsibilities**:
- **Digital Marketing Strategy**:
- Develop, implement, and manage comprehensive digital marketing strategies to promote the company’s products or services.
- Identify trends and insights to optimize performance and achieve key business objectives.
- **SEO & SEM**:
- Manage and improve the company’s organic search rankings and online presence.
- Oversee paid search campaigns (Google Ads, Bing Ads) to ensure maximum ROI.
- **Content Marketing**:
- Collaborate with the content team to create and promote high-quality content across various digital platforms.
- Manage the content calendar to ensure consistent and timely content delivery.
- **Social Media Management**:
- Develop and execute social media strategies to increase brand visibility and engagement.
- Manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, Instagram, and other relevant platforms.
- **Online Advertising**:
- Plan and manage digital advertising campaigns across platforms such as Google, Facebook, Instagram, and LinkedIn.
- Monitor and optimize ad performance, budgets, and KPIs.
- **Analytics & Reporting**:
- Use web analytics tools (e.g., Google Analytics) to monitor website traffic and campaign performance.
- Generate reports on the effectiveness of digital marketing efforts and make data-driven decisions.
- **Website Management**:
- Oversee website management, ensuring that it is optimized for SEO, user experience, and conversion.
- Work with web developers to implement website updates and improvements.
- **Team Leadership & Collaboration**:
- Lead and mentor the digital marketing team, ensuring they are motivated and delivering high-quality work.
- Collaborate with internal teams (e.g., sales, product) to align digital marketing strategies with overall business goals.
**Key Qualifications**:
- **Education**:
- Bachelor’s degree in Marketing, Digital Media, Communications, or a related field. A Master’s degree is a plus.
- **Experience**:
- Proven experience (typically 5+ years) in digital marketing or a similar role.
- Experience with B2B or B2C digital marketing in [specific industry] is desirable.
- **Skills**:
- Strong understanding of current digital marketing concepts, strategies, and best practices.
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools).
- Excellent communication and copywriting skills.
- Strong analytical and project management skills.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
Pay: ₹15,000.00 - ₹25,000.00 per month
Schedule:
- Day shift
Application Question(s):
- can you join immediately?
**Experience**:
- WordPress: 1 year (preferred)
- Digital marketing: 2 years (preferred)
**Language**:
- English (preferred)
Work Location: In person
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