Content Creator

Position: Content Creator & Digital Marketing Specialist

Location: Stira - Tumkur

Employment Type: Full-time

About Stira Tumkur:
Stira Tumkur is a renowned beauty and cosmetics retailer committed to providing exceptional products and services to our valued customers. We pride ourselves on offering a diverse range of beauty products while fostering a welcoming and inclusive environment for beauty enthusiasts to explore and express their unique style.

**Job Description**:
As a Content Creator & Digital Marketing Specialist at Stira Tumkur, you will play a vital role in enhancing our brand presence and driving engagement across digital platforms. You will be responsible for creating compelling content, managing social media channels, and implementing digital marketing strategies to promote our products and services. Working closely with the marketing team, you will develop innovative campaigns and initiatives to attract and retain customers, ultimately contributing to the growth and success of our business.

**Responsibilities**:
2. Plan and execute digital marketing campaigns to increase brand awareness, drive traffic to our store, and generate leads and sales.

3. Manage and maintain social media accounts, including Facebook, Instagram, Twitter, and LinkedIn, by creating and scheduling posts, responding to comments, and analyzing performance metrics.

4. Collaborate with internal teams to create marketing materials, such as graphics, videos, and promotional assets, aligned with brand guidelines and marketing objectives.

5. Monitor trends and insights in the beauty industry and digital marketing landscape to identify opportunities for innovation and optimization.

6. Conduct market research and competitor analysis to identify consumer preferences, industry trends, and potential areas for growth.

7. Utilize analytics tools to track key performance indicators (KPIs), measure campaign effectiveness, and provide insights for continuous improvement.

8. Stay up-to-date with emerging technologies and digital marketing trends, recommending new strategies and tactics to enhance our digital presence.

9. Provide regular reports and updates on digital marketing activities, performance metrics, and campaign results to stakeholders.

10. Collaborate with store staff to integrate digital marketing initiatives with in-store promotions and events, ensuring a cohesive customer experience across channels.

Qualifications:
1. Bachelor's degree in marketing, communications, digital media, or a related field.

2. Proven experience in digital marketing, content creation, and social media management, preferably in the retail or beauty industry.

4. Strong creative writing and storytelling skills, with the ability to create engaging content tailored to different audiences and platforms.

5. Excellent communication skills and the ability to collaborate effectively with cross-functional teams.

6. Analytical mindset with a data-driven approach to decision-making and optimization.

7. Detail-oriented with strong organizational and time management skills to manage multiple projects and deadlines.

8. Passion for beauty and cosmetics, with a genuine interest in staying updated on industry trends and consumer preferences.

9. Experience with graphic design, photography, or video editing tools is a plus.

10. Flexibility to work in a dynamic environment and adapt to changing priorities and business needs.

**Salary**: ₹11,757.03 - ₹34,195.36 per month

**Experience**:

- Content writing: 1 year (preferred)
- total work: 1 year (preferred)

**Language**:

- English (preferred)

Work Location: In person

**Speak with the employer**

+91 9164618771

Expected Start Date: 22/03/2024