Associate Digital Marketing

4 months ago

Jalandhar Punjab, India Pennsylvania Enterprise Full time

**Responsibilities**
- Conduct keyword research and optimize content for search engine optimization (SEO).
- Analyse campaign data and metrics to measure performance and identify areas for improvement.
- Collaborate with other teams, including sales and product development, to ensure alignment and consistency in messaging and branding.
- Stay up-to-date on the latest digital marketing trends and techniques to continually improve campaign performance.
- Develop and manage digital marketing budgets to ensure campaigns are cost-effective and meet business objectives.

**Required Skills and Experience**
- 1 year of experience in digital marketing or a related field, with a proven track record of developing and implementing successful campaigns.
- Excellent communication and writing skills, with the ability to create compelling content that aligns with the brand voice and messaging.
- Strong analytical and problem-solving skills, with the ability to analyze data and metrics to measure campaign performance and identify areas for improvement.
- Proficient in digital marketing tools and platforms, including Google Analytics, AdWords, and social media management tools.
- Experience with digital marketing automation software
- Experience with web design and development is a plus.
- Ability to work independently and manage multiple priorities and deadlines.
- Exceptional communication and writing skills.
- Commercial awareness partnered with a creative mind.

**Education**

A Bachelor's degree in Marketing, Communications, or a related field

**About PENNEP**

PENNEP works with national, multinational clients and thrives to become one of the world's leading professional services companies with a vision to transform clients' business, operating, and technology models for the digital era. Our leaders have 50 PLUS Years of combined and unique industry knowledge with a consultative approach that helps clients envision, build, and run more innovative and efficient businesses.

PENNEP is an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We provide engineering excellence practices training for all our employees.

**Job Types**: Full-time, Permanent, Fresher

Pay: ₹18,000.00 - ₹20,000.00 per month

**Benefits**:

- Paid sick time
- Paid time off
- Provident Fund

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus
- Yearly bonus

Application Question(s):

- Have you ever worked with SEO strategies to improve website rankings?
- Have you analyzed and reported on the performance of digital marketing campaigns?

**Experience**:

- SEO: 1 year (required)
- SMM: 1 year (required)

Work Location: In person

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