Field Marketing Executive

2 weeks ago

Edapalli, India 11 events Full time

As a Field Marketing professional in an Event Management Company, your primary responsibility is to promote and create awareness for the company's events through strategic on-the-ground initiatives. This role involves a combination of creativity, communication skills, and a deep understanding of the target audience. Here's a brief description of the job:
Title: Field Marketing Specialist

Description: As a Field Marketing Specialist in our Event Management Company, you will be the face of our brand in the field. Your role is to engage with potential event attendees, sponsors, and partners to generate excitement and interest in our upcoming events. This involves planning and executing on-site promotional activities, coordinating with local businesses for partnerships, and creating a positive and memorable experience for the target audience.

Key Responsibilities:
**Event Promotion**: Develop and implement on-the-ground marketing strategies to promote upcoming events. This may include distributing promotional materials, organizing flash mobs, or utilizing other creative tactics to capture attention.

**Local Partnerships**: Identify and establish partnerships with local businesses, influencers, and community groups to enhance event visibility. Collaborate with these entities to cross-promote and maximize outreach.

**Brand Representation**: Serve as the ambassador for our company at various locations and events. Build a positive brand image by effectively communicating the unique value propositions of our events and services.

**Audience Engagement**: Interact with potential event attendees to understand their interests and needs. Collect feedback and insights to inform future marketing efforts and improve the overall event experience.

**On-Site Logistics**: Coordinate logistics for on-site marketing activities, ensuring all materials and resources are available. Work closely with the events team to align marketing efforts with the overall event strategy.

**Reporting and Analysis**: Track the success of field marketing initiatives through data collection and analysis. Provide regular reports on key performance indicators and make recommendations for improvement.

**Job Types**: Full-time, Part-time, Fresher

Schedule:

- Day shift

Supplemental pay types:

- Commission pay

Ability to commute/relocate:

- Edapally, Kerala: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 1 year (preferred)

**Speak with the employer**
+91 9633676563

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