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Freelance Copywriter
2 weeks ago
**Position Overview**:
**Key Responsibilities**:
- Create captivating and persuasive copy for ad videos, ensuring messaging aligns with marketing objectives and brand identity.
- Craft engaging social media posts and videos for various platforms such as Facebook, Instagram, Twitter, LinkedIn, etc., to increase brand visibility and drive audience engagement.
- Write compelling content for website pages, including product descriptions, About Us sections, and blog posts, to enhance user experience and improve SEO.
- Develop clear and concise copy for landing pages, focusing on driving conversions and maximizing ROI.
- Collaborate with the marketing team to brainstorm ideas, develop content strategies, and ensure consistency across all communication channels.
- Conduct thorough research on industry trends, competitors, and target audience preferences to inform content creation.
- Edit and proofread content to ensure accuracy, clarity, and adherence to brand guidelines.
- Stay updated on emerging digital trends and best practices in content marketing to continually improve content quality and effectiveness.
**Qualifications**:
- Minimum 3 years of experience as a Copywriter, Content Writer, or similar role, preferably in a marketing or advertising agency.
- Exceptional writing, editing, and proofreading skills with a strong portfolio of published work.
- Proficiency in crafting content for various digital platforms including social media, websites, and video scripts.
- Ability to work effectively in a fast-paced environment, manage multiple projects simultaneously, and meet tight deadlines.
- Creative thinker with a strategic mindset and a passion for storytelling.
- Strong attention to detail and a commitment to producing high-quality, error-free content.
- Excellent communication and collaboration skills, with the ability to work cross-functionally and adapt to feedback.
**Preferred Qualifications**:
- Experience with content management systems (CMS) and basic knowledge of HTML/CSS.
- Familiarity with SEO principles and best practices.
- Knowledge of graphic design software (e.g., Adobe Creative Suite) for basic image editing and creating visual assets.
- Understanding of analytics tools (e.g., Google Analytics) to track content performance and inform optimization strategies.
**Job Type**: Freelance
Contract length: 6 months
**Salary**: ₹5,000.00 - ₹10,000.00 per month
**Benefits**:
- Flexible schedule
- Work from home
**Experience**:
- total work: 3 years (preferred)
Work Location: Remote
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