Junior English Copywiter

7 months ago


Kochi, India Ybrands Marketing and Advertising Full time

Company: YBrands

Job Overview: YBrands, a leading branding and advertising agency, is seeking a creative and talented Junior English Copywriter to join our team. As a Junior Copywriter, you will work closely with our creative team to develop compelling and persuasive copy for various marketing materials. You will have the opportunity to work on exciting projects for diverse clients, contributing to the creation of impactful advertising campaigns and brand messaging. This is an excellent opportunity for a passionate wordsmith to kick-start their career in the dynamic world of branding and advertising.

**Responsibilities**:
Collaborate with the creative team to conceptualize and develop engaging and persuasive copy for various marketing materials, including but not limited to print ads, social media campaigns, website content, brochures, and scripts for videos.

Conduct research to understand client brand objectives, target audience, and industry trends, ensuring that copy aligns with their goals and resonates with the intended audience.

Develop clear and concise messaging that effectively communicates the brand's key selling points and unique value proposition.

Write compelling headlines, taglines, and body copy that captivate the audience and generate interest in the client's products or services.

Ensure consistency in brand voice and messaging across different marketing channels and platforms.

Collaborate with designers and art directors to create cohesive and visually appealing campaigns that integrate copy and visuals seamlessly.

Revise and edit copy based on feedback from internal stakeholders and clients, ensuring accuracy, clarity, and adherence to brand guidelines.

Stay up to date with industry trends, emerging language trends, and cultural references to infuse creativity and relevance into copy.

Assist in the development and refinement of brand positioning and messaging strategies for clients.

Manage multiple projects simultaneously, meet deadlines, and maintain high-quality standards for all deliverables.

Qualifications:
A portfolio showcasing your copywriting skills is required.

Excellent command of the English language with exceptional writing, editing, and proofreading skills.

Creativity and the ability to think conceptually, translating ideas into compelling copy that resonates with the target audience.

Strong attention to detail and ability to adapt writing style to match different brand voices and tones.

Familiarity with advertising and branding principles and an understanding of how copy contributes to overall brand messaging.

Ability to work collaboratively in a fast-paced environment, taking feedback and incorporating it into copy revisions.

Proficiency in research and the ability to gather information from various sources to inform copy development.

Familiarity with SEO best practices and an understanding of how to optimize copy for search engines.

Proficiency in industry-standard software and tools, such as Microsoft Office Suite and Adobe Creative Suite.

A passion for writing, storytelling, and a strong interest in the branding and advertising industry.

**Salary**: ₹15,000.00 - ₹20,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Kochi, Kerala: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 1 year (preferred)


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