
E- Mail Marketing Executive
3 weeks ago
Ø **Responsibilities**
Monitor and analyze key metrics, adjusting strategies to enhance campaign effectiveness.
- **List Management and Segmentation**
Utilize segmentation techniques to tailor messages based on audience characteristics and behaviours.
- **Lead Generation**
Collaborate with cross-functional teams to develop lead generation strategies aligned with business goals.
Implement tactics to capture, qualify, and nurture leads throughout the customer journey.
Utilize various channels and tools to identify and attract potential customers.
A/B Testing (SPLIT TESTING)and Optimization
- **Automation**
Implement marketing automation tools to streamline processes and enhance lead nurturing.
Build and optimize automated workflows to deliver timely and relevant content to leads.
- **Analytics and Reporting**
Use data-driven insights to make recommendations for improvements and future strategies.
Ø **Expertise in Canva software**
Proficiency in Canva, with a deep understanding of its tools and capabilities.
Would play a crucial role in creating visually appealing and engaging content that resonates with our audience
Create custom templates, infographics, and illustrations using Canva to support our educational content.
Ensure consistency in branding across all visual content.
Stay updated on design trends and techniques to produce proper professional content.
Manage and organize design assets.
Provide input on the visual style and design strategy.
Ø **Requirements**
Strong analytical skills with the ability to interpret data and make strategic recommendations.
Excellent written communication skills with an understanding of persuasive messaging.
Ability to work collaboratively in a fast-paced, dynamic environment.
Experience in "On-page optimization" and "Off-page optimization".
Good Knowledge of SEO
Good command over written and spoken English (will be preferred)
Expert in technical website auditing & web analytics
Competent in various advanced tools for SEO research & analysis
Ability to work independently for allotted projects
**Job Types**: Full-time, Permanent
Schedule:
- Day shift
- Monday to Saturday
**Education**:
- Degree / Diploma (required)
**Experience**:
- Total work: 1- 2 years (required)
Work Location: Sector 25,Faridabad (In person)
Work Location: In person
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