SEO Marketer

2 weeks ago


Delhi, India AV Inc. Full time

**Responsibilities**:

- Perform ongoing keyword discovery, expansion, and optimization.
- Develop and implement link building strategy.
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
- Work with editorial and marketing teams to drive SEO in content creation and content programming.
- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
- Analyze website analytics and provide regular reporting on conversion and website performance to the wider business.
- Keep up-to-date with the latest trends and best practices in SEO and SEM.

**Qualifications**:

- Proven SEO experience, preferably in a similar role.
- Solid understanding of performance marketing, conversion, and online customer acquisition.
- Knowledge of ranking factors and search engine algorithms.
- Experience with website analytics tools (e.g., Google Analytics, Mixpanel etc).
- Working knowledge of HTML, CSS, and JavaScript development and constraints.
- Excellent writing, editing, and communication skills.
- Bachelor's degree in marketing or a related field is preferred.
- Ability to work independently and within a team environment.
- Strong organizational, time management, and analytical skills.

**Preferred**:

- SEO certification or relevant training.
- Experience with SEO platforms and tools (e.g., Moz, SEMrush, Ahrefs).
- Familiarity with content management systems (CMS) and web design.
- Knowledge of international SEO strategies and implementation.

**Job Type**: Part-time

Pay: ₹25,197.17 - ₹50,359.66 per month

Application Question(s):

- How do you stay updated with the latest SEO trends and Google algorithms?
- Can you describe a successful SEO campaign you've managed in the past? What were the key elements that led to its success?
- How do you approach keyword research? What tools do you use, and how do you evaluate the results?
- What methods do you use to create effective backlink strategies?
- How do you handle on-page and off-page SEO optimization?
- How do you measure and report on SEO performance
- What do you understand about Technical SEO? Can you discuss your experience in improving website speed or mobile optimization
- How would you handle a situation where your SEO recommendations were not implemented by the development team or content writers?

**Experience**:

- SEO: 3 years (required)
- total work: 5 years (required)


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