Social Media
6 months ago
**About Company**
AADME is a premier educational institution in India, renowned for its excellence in Digital Marketing and Business Leadership Programs. With recognition from esteemed publications like ZEE5, Hindustan Times, The Print, Yahoo News, and Yourstory, AADME stands as a beacon of quality education in the industry. Boasting a social media following of over 1 Lakh, AADME continues to lead the way in providing cutting-edge education and shaping future leaders.
**About the Role**
As our Social Media & SEO Expert, you'll be a strategic thinker and a content creation powerhouse. You'll develop and implement data-driven social media campaigns that resonate with our target audience, foster engagement, and drive website traffic.
Here's a glimpse of what you'll be doing:
**Social Media Management**:
- Develop and execute comprehensive social media strategies across various platforms (Facebook, Instagram, LinkedIn, etc.)
- Create engaging and informative social media content (text, images, videos) aligned with current trends and best practices.
- Manage and optimize social media profiles, including posting schedules, community management, and responding to inquiries.
- Analyze social media performance metrics and adapt strategies for continuous improvement.
- Stay abreast of the latest social media algorithms and trends.
**Search Engine Optimization (SEO)**:
- Conduct in-depth keyword research to identify relevant search terms for our target audience.
- Optimize website content (meta descriptions, title tags, headings) for improved search engine ranking.
- Monitor website health and technical SEO aspects (site speed, mobile-friendliness) and collaborate with developers for improvements.
- Build high-quality backlinks through strategic outreach and content marketing initiatives.
- Analyze website traffic data and user behavior using tools like Google Analytics and Search Console to refine SEO strategies.
**What We're Looking For**
- Minimum 1.5 years of experience in social media marketing and SEO.
- Proven track record of developing and executing successful social media campaigns across various platforms.
- Strong understanding of SEO best practices and the ability to implement them effectively.
- Excellent content creation skills with a knack for crafting engaging and informative text, images, and videos.
- Data-driven approach with the ability to analyze performance metrics and adapt strategies for continuous improvement.
- Excellent communication and interpersonal skills.
- Ability to work independently, manage multiple projects, and meet deadlines effectively.
- Passion for the education sector and a keen understanding of the digital marketing landscape in India.
**Bonus Points**
- Experience with social media advertising platforms (Facebook Ads, Instagram Ads)
- Experience with content management systems (CMS) like WordPress
**What We Offer**
- Competitive salary range of ₹15,000 to ₹20,000 per month.
- Opportunity to work remotely and contribute to a fast-paced and dynamic environment.
- Be part of a passionate team that's committed to making a difference in the education sector.
- Continuous learning and development opportunities.
- Work for a company consistently recognized for its excellence in digital marketing education.
**Application Process**:
**Salary**: ₹15,000.00 - ₹20,000.00 per month
**Benefits**:
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
- Day shift
Supplemental pay types:
- Performance bonus
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