Social Media Marketing Executive
3 months ago
**NO REMOTE WORK**
**Key Responsibilities**:
**Content Management & Engagement**:
- Manage and maintain content calendars, scheduling posts to maximize engagement across social media platforms.
- Monitor and respond to comments, messages, and inquiries on various social media channels to foster positive interactions and engagement.
**Performance Analysis & Reporting**:
- Analyze social media metrics and generate comprehensive reports to track performance and suggest improvements.
- Utilize social media management tools to streamline workflows and enhance efficiency.
**Campaign & Content Development**:
- Assist in planning and executing social media campaigns to drive brand awareness and audience growth.
- Demonstrate a basic knowledge of graphic design tools such as Canva and handle Reels/Video shooting & editing to create compelling visual content.
**Digital Marketing & SEO**:
- Stay informed about social media trends, algorithms, and best practices, and conduct competitor research to maintain a competitive edge.
**YouTube Channel Management**:
- Manage and optimize the YouTube channel, including video titles, descriptions, and hashtag for enhanced search visibility.
- Analyze YouTube channel analytics to provide actionable insights for performance enhancement.
- Engage with the YouTube community through comments and replies to build a loyal audience.
**Influencer Outreach**:
- Assist in identifying and reaching out to influencers for potential collaborations and partnerships to expand the brand's reach.
**Qualifications**:
- Bachelor's degree in Marketing, Communications, or a related field.
- 2-3 years of hands-on experience in social media marketing.
- Proficiency in social media management tools and analytics platforms.
- Basic graphic design skills with familiarity in Canva or similar tools.
- Experience in video shooting and editing.
- Strong organizational skills with the ability to manage multiple tasks efficiently.
- Basic understanding of digital marketing principles (SEO, SMO).
- Excellent communication skills and a keen eye for detail.
**Preferred Skills**:
- Experience with additional social media platforms and advertising tools.
- Knowledge of advanced graphic design and video editing software.
**Work Remotely**
- No
**Job Types**: Full-time, Permanent
Pay: ₹12,000.00 - ₹15,000.00 per month
Schedule:
- Day shift
Supplemental Pay:
- Performance bonus
**Experience**:
- Social media management: 1 year (required)
**Location**:
- Ghaziabad, Uttar Pradesh (required)
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