Digital Marketing Specialist ncr00001

1 month ago


Noida, India Waysahead Global Full time

**Digital Marketing Specialist | Job Description**

**About WaysAhead Global**:
WaysAhead Global is a Singapore-based digital transformation company leveraging the findings and power of data analytics and artificial intelligence. We specialize in helping startups and tech companies across the planet maximize their investments in data assets.

**Job Summary**:
**Roles and Responsibilities**:
**1. Strategy Development**:

- Collaborate with cross-functional teams to create comprehensive digital marketing strategies aligned with business goals.
- Conduct market research to identify trends, competitive landscapes, and target audience behaviour.

**2. Online Campaign Management**:

- Monitor and analyze the performance of campaigns, making data-driven recommendations for improvements.

**3. Content Creation and Management**:

- Ensure consistency in brand messaging and visual identity across all digital platforms.

**4. SEO and SEM**:

- Implement and manage Search Engine Optimization (SEO) strategies to improve website visibility and search engine rankings.
- Execute and optimize Search Engine Marketing (SEM) campaigns, including keyword research and ad copy creation.

**5. Social Media Management**:

- Create, schedule, and publish content on social media platforms to build and engage the online community.
- Monitor social media trends and industry developments to identify opportunities for growth.

**7. Analytics and Reporting**:

- Track, analyze, and report on key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts.
- Use analytics tools to provide insights and recommendations for continuous improvement.

**8. Collaboration and Communication**:

- Work closely with the marketing team, design, and other relevant departments to ensure a cohesive and integrated marketing approach.
- Communicate effectively with internal stakeholders and external vendors to achieve marketing objectives.

**Required Qualifications**:

- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in digital marketing, with a focus on strategy development and campaign management.
- Proficient in using analytics tools to measure and analyze campaign performance.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Up-to-date with industry trends and best practices.

**Experience**:

- Digital marketing: 1-6 years (required)
- SEO: 1-6 years (required)
- SEM: 1-6 years (required)
- Social media marketing: 1-6 years(required)

**Additional Information**:

- Required Experience: 1-6 years

role in (State Location)
- Working Days: 5 days working week
- Work Mode: Currently Remote
- Education: B.Tech, B.E & BA (preferred)
- Notice Period: Immediate joiner preferred
- Language: English communication skills are mandatory
- Working Hours: 9:30 AM to 6:30 PM Indian Standard Time (IST)
- Work Schedule: 5 days a week, Monday to Friday

**Perks**:

- Flexible Work Environment: Options for remote work and flexible working hours.
- Employee Recognition Program: Acknowledgment and rewards for outstanding contributions.
- Opportunity for Growth: Career advancement opportunities within the organization.
- Social Responsibility Initiatives: Engagement in community service.

**Salary**: ₹15,000.00 - ₹65,000.00 per month

**Benefits**:

- Work from home

Schedule:

- Day shift
- Monday to Friday

**Education**:

- Bachelor's (required)

**Experience**:

- Digital marketing: 2 years (required)
- total work: 2 years (required)

**Language**:

- English (required)

Work Location: In person

**Speak with the employer**

+91 9354206157



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