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Digital Marketing Executive
2 weeks ago
The Digital Marketing Executive is the key person in charge of executing the company’s digital marketing campaigns. He/she is involved throughout the campaign ideation, planning, implementation, measurement, and optimisation process. It is therefore essential that he/she has hands-on experience using various digital marketing platforms.
The Digital Marketing Executive works closely with the internal marketing team and/or digital agencies to achieve specific company objectives set by the Head of Marketing such as; increasing digital sales, lead generation, brand engagement, and conversions. If you’re looking to embark on a digital marketing career and want to find out what it entails and how you can get started, you’ll get a clearer picture reading this article.
The Digital Marketing Executive reports to the Digital Marketing Manager.
Roles and Responsibilities
- Assist the team in the development of the overall digital marketing strategy
- Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
- Manage social media marketing campaigns
- Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
- Manage SEO campaigns
- Set up conversion, pixel, and event tracking on the website and across various digital platforms
- Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
- Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
**Job Types**: Full-time, Permanent
**Salary**: ₹10,000.00 - ₹15,000.00 per month
**Benefits**:
- Paid sick time
Schedule:
- Day shift
- Fixed shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- Digital marketing: 1 year (required)
- Google Ads: 1 year (required)
Ability to Commute:
- Janakpuri, Delhi, Delhi (required)
Ability to Relocate:
- Janakpuri, Delhi, Delhi: Relocate before starting work (preferred)
Work Location: In person
Expected Start Date: 01/03/2024
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