Social Media Executive

4 months ago


Kolkata West Bengal, India Web Scholarz Full time

A Social Media Coordinator is responsible for developing and implementing social media strategies to enhance the organization's online presence and brand awareness and create a bridge between the execution team and the client.

The primary job role of the Social Media Coordinator will be:

- Understanding the basic requirement and needs of the client and accordingly help in execution of the same.
- Ensure that content aligns with the organization's brand voice, values, and marketing goals.
- Monitor and respond to comments, messages, and mentions on social media in a timely and professional manner.
- Work with the marketing team to develop and implement social media strategies to increase brand awareness, drive traffic, and generate leads.
- Monitor and analyze social media metrics to assess the performance of campaigns and strategies and accordingly report to the client.
- Prepare regular reports detailing key performance indicators (KPIs) and provide insights for improvement.
- Monitor social media for potential issues or crises and develop strategies for managing and mitigating them.
- Should have Familiarity with social media analytics tools.

**Skills**:

- Social media platform expertise
- Analytics and reporting
- **Communication and interpersonal skills**:

- Time management and multitasking
- Crisis management

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 2 years (preferred)

Work Location: In person



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