Social Media Copy Writer

6 days ago

New Delhi, India Mex Exhibitions Full time

**Primary Responsibilities of Social Media Copywriter**:

- Write, edit and publish engaging posts for social media networks (e.g. Facebook, Instagram, and Twitter)
- Optimize social media content (language, message, tone) on the basis of the behavior of our target audience
- Select appealing graphics and videos for complementing text
- Updates company’s social media pages with the latest company news, tracks user engagement and responds to followers in a timely manner. The ultimate goal is ensuring that a company’s brand and online voice remains effective and consistent with its marketing goals. Person with exceptional writing skills with a flair for words will be a perfect fit for this role.
- If you like to work in a fast-paced environment and qualify the following requirements, we would like to hear from you.

**Responsibilities**:

- Writing, editing and publishing engaging posts for social media networks (e.g. Facebook, Instagram and Twitter)
- Optimizing social media content (language, message, tone) on the basis of the behavior of our target audience
- Selecting appealing graphics and videos for complementing text*
- Responding to comments and questions on company’s social media channels in a respectful and timely manner
- Networking with clients as well as industry professionals*
- Tracking and reporting on social media insights (e.g. traffic,engagement, conversion rates, shares etc.)
- Updating our social media with the latest company news*
- Coordinating with internal teams for creating advertising posts (e.g.for product releases, events and open roles)

**Requirements:

-**:

- At least a Bachelor’s degree in Marketing, Mass Communication,Journalism or a relevant field
- Prior experience as a Social Media Copywriter
- Experience of working with MS Office and design software (e.g.Illustrator, Photoshop, InDesign, etc.)
- Experience with various social networks and platforms for advertisement purposes
- Sound knowledge of keyword research, SEO and analytics tools, especially Google Analytics
- Ability to create innovative web content, supported by relevant images and videos
- Familiarity with paid advertisement
- Proficiency in English
- Strong verbal as well as written communication skills
- Exceptional time-management and organizational skills
- A keen eye for details
- An analytical mind with problem-solving attitude

Please Contact:

- **Manmeet Kaur**

**Mobile No.**: +91 9810 8464 25
- **Landline No.**: +91 011 4646 4822

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