Digital Marketing Executive

2 weeks ago


Lucknow Uttar Pradesh, India Optin Digital Full time

**About Us**:
Optin Digital is a leading digital marketing agency specializing in providing innovative and effective digital marketing solutions to clients worldwide. We are committed to delivering exceptional results and helping our clients achieve their marketing goals.

**Responsibilities**:

- Develop and implement digital marketing campaigns to drive online traffic to the company website.
- Track and analyze website traffic flow and provide regular internal reports.
- Conduct keyword research and optimize content for SEO.
- Manage and optimize PPC campaigns.
- Manage and improve online content, considering SEO and Google Analytics.
- Monitor competition and provide suggestions for improvement.
- Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.).
- Acquire insight into online marketing trends and keep strategies up-to-date.
- Maintain partnerships with media agencies and vendors.

**Requirements**:

- Proven experience as a Digital Marketing Executive or similar role.
- Excellent understanding of digital marketing concepts and best practices.
- Perfect knowledge of web analytics tools (e.g., Google Analytics, NetInsight, WebTrends, etc.).
- Skills and experience in creative content writing.
- Analytical mindset and critical thinking.
- Excellent communication and interpersonal skills.

**Benefits**:

- Competitive salary package
- Opportunities for career growth and advancement
- Dynamic and collaborative work environment
- Health insurance and other benefits

Pay: ₹8,000.00 - ₹12,000.00 per month

**Benefits**:

- Health insurance

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person



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