Content Creator

3 weeks ago

Coimbatore, India FittyMe Full time

Title: Content Creator

FittyMe is an online Health&Wellness company. We are committed '_On a _**mission**_ _to empower individual of all ages to adapt and follow healthy lifestyle'_. As a startup, we are seeking a dedicated and detail-oriented Office Administrator to join our team and contribute to our continued success.

Position Overview:
As a Content Creator, you will play a key role in developing and implementing content strategies across various digital platforms. You will be responsible for creating high-quality written, visual, and multimedia content that resonates with our target audience and aligns with our brand voice and objectives. This role requires a strong creative flair, excellent communication skills, and a passion for storytelling.

**Responsibilities**:

- Conduct research to gather relevant information and insights on industry trends, target audience preferences, and competitor analysis to inform content creation strategies.
- Write clear, concise, and compelling copy that conveys key messages, enhances brand image, and drives audience engagement.
- Collaborate with the marketing team to plan and execute content calendars, ensuring consistency in brand voice and messaging across all platforms.
- Use SEO best practices to optimize content for search engines and improve organic visibility.
- Create visually appealing graphics, illustrations, or videos to accompany written content and enhance its impact.
- Edit and proofread content to ensure accuracy, coherence, and adherence to brand guidelines.
- Monitor and analyze content performance metrics, such as website traffic, social media engagement, and conversion rates, and make data-driven recommendations for content optimization.
- Stay up to date with industry trends, emerging technologies, and content marketing best practices, and proactively identify opportunities for innovation and improvement.
- Collaborate with cross-functional teams, including design, marketing, and product, to ensure content aligns with overall brand strategy and objectives.
- Manage content distribution and promotion across various channels, ensuring maximum reach and engagement.
- Engage with the online community, respond to comments and inquiries, and foster a positive brand image through content interactions.

Qualifications:

- Bachelor's degree in marketing, communications, journalism, or a related field. Equivalent work experience will also be considered.
- Proven experience as a content creator, copywriter, or in a similar role, preferably in a digital or marketing environment.
- Excellent written and verbal communication skills, with a keen eye for detail and grammar.
- Proficiency in content creation tools and platforms, including content management systems, graphic design software, and video editing tools.
- Strong understanding of digital marketing principles and content marketing strategies.
- Knowledge of SEO best practices and the ability to optimize content for search engines.
- Experience with social media platforms, content distribution, and community management.
- Creative mindset and the ability to generate innovative content ideas that align with brand objectives and resonate with the target audience.
- Strong organizational skills and the ability to manage multiple projects and deadlines.
- Analytical mindset, with the ability to interpret data and metrics to measure content performance and make data-driven decisions.
- Familiarity with content scheduling and management tools, such as Hootsuite, Buffer, or similar platforms.
- Knowledge of basic graphic design principles and experience with design software (e.g., Adobe Creative Suite) is a plus.
- Passion for staying up to date with industry trends and emerging technologies in content creation and marketing.

We offer a competitive salary, comprehensive benefits package, and opportunities for professional growth and development. If you are a creative and talented content creator with a passion for storytelling and engaging audiences, we would love to hear from you.

To apply, please submit your resume, a portfolio or examples of your previous work, and a cover letter outlining your relevant

**Salary**: ₹8,500.00 - ₹12,000.00 per month

**Benefits**:

- Paid sick time
- Work from home

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

Ability to commute/relocate:

- Dharapuram, Tamil Nadu: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Diploma (preferred)

**Experience**:

- total work: 2 years (preferred)

**Language**:

- Tamil, English (preferred)

Application Deadline: 15/07/2023
Expected Start Date: 20/08/2023

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