Content Writer
5 months ago
**Role Overview**:
We are looking for a talented Content Writer with 2 to 3 years of experience to join our team. As a Content Writer, you will be responsible for creating engaging and informative content across various digital platforms to attract and engage our target audience.
**Key Responsibilities**:- Develop content ideas and topics based on keyword research, industry trends, and target audience insights- Collaborate with cross-functional teams, including marketing, design, and SEO, to align content with overall marketing goals and strategies- Edit and proofread content to ensure accuracy, clarity, and consistency in style and tone- Optimize content for SEO by incorporating relevant keywords and best practices- Stay up-to-date with industry trends, news, and best practices in content marketing and digital media- Track and analyze content performance metrics to identify areas for improvement and optimization
**Personal Specification & Qualifications**:
- 2 to 3 years of experience as a content writer, copywriter, or similar role- Exceptional writing, editing, and proofreading skills with a keen eye for detail- Strong research skills and the ability to distill complex information into clear and concise content- Creative thinking and the ability to generate original ideas and story angles.- Excellent communication and collaboration skills- Familiarity with SEO best practices and content optimization techniques
**Good to Have**:
- Experience with content management systems (CMS) such as WordPress or HubSpot- Basic knowledge of HTML and CSS- Familiarity with graphic design tools such as Adobe Photoshop or Canva- Understanding of social media platforms and their respective content formats- Knowledge of content marketing and inbound marketing principles
**Perks & Benefits**:
- Competitive salary package- Health and wellness benefits- Opportunities for professional growth and development- Dynamic and collaborative work environment- Company-sponsored events and team-building activities
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