Digital Marketing Specialist

4 weeks ago


Bengaluru, Karnataka, India Cloud Technologies Ltd Full time
Job Title:

Digital Marketing Specialist
Location:

Remote/Hybrid
Job Type:

Full-time

Job Summary:

We are looking for a highly motivated and creative Digital Marketing Specialist to develop, implement, track, and optimise our digital marketing campaigns across all digital channels. The ideal candidate will have experience in SEO, PPC, social media marketing, content creation, and email marketing.

Key Responsibilities:

Develop and execute digital marketing campaigns to drive traffic, engagement, and conversions.
Manage and optimise PPC campaigns across Google Ads, Bing Ads, and social media platforms.
Conduct keyword research and implement SEO strategies to improve website ranking and visibility.
Create and manage content for social media, blogs, email marketing, and websites.
Monitor and analyse campaign performance using Google Analytics and other digital tools.
Manage social media accounts, engage with followers, and grow the online community.
Develop and implement email marketing campaigns to nurture leads and retain customers.
Collaborate with the design and content teams to create visually appealing and engaging marketing materials.
Stay updated with the latest trends and best practices in digital marketing.

Requirements:

Bachelor's degree in Marketing, Business, or a related field.
Proven experience in digital marketing or a similar role.
Hands-on experience with SEO, PPC, Google Ads, and social media marketing.
Proficiency in digital marketing tools such as Google Analytics, SEMrush, HubSpot, or similar.
Strong analytical skills and ability to interpret data-driven insights.
Excellent written and verbal communication skills.
Ability to work independently and manage multiple projects.
Knowledge of HTML, CSS, and basic web design principles is a plus.

Preferred Qualifications:

Google Ads and Analytics certification.
Experience with CRM and email marketing platforms.
Previous experience in e-commerce or B2B marketing.

If you are interested, please send me your CV to aadhi.nandhini@cloudtechnologiesltd.co.uk

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