Performance Marketing Manager

7 days ago


Mumbai, Maharashtra, India Global Advertisers Pvt. Ltd. Full time
Company Description
Global Advertisers is a leading provider of outdoor advertising solutions in India, with a strong presence in the Mumbai Metropolitan area. The company owns premium Out-Of-Home (OOH) media assets including hoardings, billboards, bus media, gantries, railway media, flyover panels, neon signs, kiosks, and airport media. Global Advertisers offers various attractive deals such as barter deals, rotational plans, and event sponsorships. Known for its comprehensive outdoor media solutions, the company caters to diverse industries including FMCG, film, real estate, and hospitality.

Role Description
This is a full-time, on-site role for a Performance Marketing Manager based in Mumbai. The Performance Marketing Manager will be responsible for planning, implementing, and managing performance marketing strategies to drive growth and improve ROI across various digital channels. Key tasks will include monitoring campaign performance, conducting market research, analyzing data, optimizing campaigns, and collaborating with cross-functional teams to align marketing initiatives with business goals.

Qualifications
Proficiency in planning, implementing, and managing performance marketing strategies
Strong knowledge of digital marketing channels and tools
Experience in conducting market research and data analysis
Skills in monitoring and optimizing campaigns for improved performance
Bachelor's degree in Marketing, Business, or related field
Excellent analytical, problem-solving, and decision-making skills
Ability to work on-site in Mumbai and collaborate with cross-functional teams
Experience in the outdoor advertising industry is a plus

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