eCommerce Brand Manager

2 weeks ago


Delhi, Delhi, India autobrush Full time
But first, autobrush.

autobrush is an ADA-accepted and clinically proven u-shape toothbrush. It's a brand built on innovation, disruption, and unparalleled quality. We are obsessed with our customers, passionate about learning, and known for quick pivots and an agile working environment. We are a direct response, DTC, self-funded startup. We have high expectations and expect that you will, too.

autobrush is and will remain a fully remote company with a passion for creating a culture where our employees are valued. We are equally obsessed with your experience as a part of this team.

*No application will be considered unless this sheet is properly filled out:

Improve your odds of an interview:

The application process at autobrush is in-depth because we only hire truly dedicated individuals. Please take your time to make sure your application is the best representation of your skills and personality.

About the Role:

autobrush is on a mission to revolutionize oral health, and we're looking for an eCommerce Brand Manager who is both a strategist and an operator. This role isn't just about generating insights and ideas—it's about execution at the highest level. You will own our Shopify storefront, drive revenue through meticulous optimization, and ensure every part of the purchase funnel is dialed in for performance.

This is a high-impact, high-accountability role where you will be expected to keep up with a fast-moving, data-driven environment. You'll be responsible for making real-time optimizations, implementing changes quickly, and ensuring that autobrush's eCommerce engine runs at peak efficiency. If you thrive on ownership, precision, and relentless improvement, this is the role for you.

Key Responsibilities

Shopify & Funnel Optimization
Own and optimize the full buying experience—focusing on Shopify, Amazon, and other key digital storefronts.
Maximize RPS (Revenue Per Session) by improving checkout flows, landing pages, and ad-to-site experiences.
Optimize PDPs & product variants to increase conversion rates on both Shopify and Amazon.
Implement upselling & bundling strategies across Shopify (in-cart & post-purchase) and Amazon (PDP & multi-unit listings).
Apply learnings from Shopify CRO tests to Amazon PDPs, ensuring consistent performance optimization.
Maintain brand consistency across Amazon & Shopify, including pricing, promotions, and messaging.
Performance & CRO
Analyze ad traffic flow and conversion bottlenecks, ensuring paid traffic translates to sales efficiently.
Work with paid media teams to ensure landing pages match ad creative, offers, and intent.
Run A/B tests, funnel experiments, and UX optimizations to improve checkout performance.
Improve site speed and performance, ensuring seamless experiences on both desktop and mobile.
Admin, Process Management & Execution
Keep the eCommerce engine running: Ensure daily operations of the Shopify store are smooth, tracking site changes, pricing updates, and testing timelines.
Be meticulously organized: Maintain detailed tracking of ongoing tests, funnel tweaks, and optimization projects. No lost insights, no forgotten updates.
Own execution, not just strategy: You won't just analyze what needs fixing—you'll make sure it gets fixed, tested, and measured for results.
Manage third-party tools & integrations: Oversee platforms like Replo, Shopify plugins, and upsell apps, ensuring they function without issues.
Document & systematize: Keep clear SOPs (Standard Operating Procedures) so optimizations and updates are repeatable and scalable.
Ensure consistency across all sales channels, maintaining up-to-date content, pricing, and offers.
Project & Team Management
Lead Shopify development initiatives, collaborating with developers to execute growth-driving updates.
Oversee QA processes for new features, ensuring error-free rollouts of site improvements.
Manage product launches and promotions, coordinating execution across teams.
Own on-site analytics and reporting, identifying key insights to drive optimizations.
eCommerce Channel Consistency
Own the Shopify storefront first and foremost, ensuring learnings and optimizations translate consistently to all channels, including Amazon, Meta Shop, Shop App, etc.
Analyze RPS & CVR across all sales channels to determine where to scale budgets for efficiency.
Ensure Amazon A+ Content & Enhanced Brand Content is optimized for engagement, education, and persuasion, matching the look and voice of our Shopify store.
Monitor reviews, customer feedback, and Q&A to iterate and improve shopping experiences based on real-time insights.

What We're Looking For:
Proven experience in eCommerce growth, funnel optimization, and Shopify management.
Deep understanding of omni-channel commerce—how Shopify, Amazon, and marketplaces work together to drive growth.
Strong knowledge of RPS (Revenue Per Session), AOV, and conversion rate optimization.
Ability to reverse-engineer winning funnels and identify high-leverage improvements.
Flawless organization & execution—you're methodical in tracking updates, testing, and changes.
Experience in landing page development (Replo App experience a plus).
Strong grasp of performance marketing alignment, ensuring high ad efficiency.
Ability to analyze traffic sources, attribution data, and session behavior to drive optimizations.
Project management expertise—comfortable working cross-functionally across dev, design, and paid media teams.

Who You Are:

You think like a hacker and a strategist, but you also run a tight ship. You thrive in fast-paced, high-growth environments where data, creativity, and organization collide.

You obsess over RPS, CRO, and funnel efficiency—but you also keep things meticulously documented and running smoothly. You don't just suggest optimizations—you make sure they're tested, tracked, and implemented without a hitch.

Above all, you want to build something that matters—a brand that's changing the game in oral care and eCommerce.

Why This Role is Unique:

This isn't just Shopify management—this is about owning the entire revenue engine of autobrush.

You'll drive RPS-focused strategies, making real impact on revenue and profitability.
You'll work alongside top-tier performance marketers, ensuring seamless ad-to-site experiences.
You'll be given the freedom to test, iterate, and execute high-impact experiments that drive real results.
You'll help define the future of autobrush's eCommerce strategy, playing a key role in long-term growth.

What Makes Us Special
We care. We're obsessed with our customers and the details that impact their experience.
We take responsibility. We own our wins, mistakes, and everything in between.
We solve problems. Challenges excite us—we find solutions, not excuses.
We prioritize people. Relationships come first. We build trust, not just transactions.

Why Join Us
Shape the future of a disruptive, high-growth brand.
Be part of a fast-growing, bootstrapped company with ambitious goals.
Work on projects that truly matter—from scaling subscriptions to optimizing PDPs, every decision makes an impact.


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