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Campaign Manager
1 month ago
Desired Advertising platform expertise:
Google Ads
Meta
Marketplaces (Amazon, Flipkart)
Google Marketing Platform (GMP) (Datastudio, GA4, Optimize, GTM)
Key Responsibilities
Campaign management for multiple PPC campaigns across clients and verticals.
Creating Account structure, campaign structure, keyword research, audience research, bid strategies and management, placement and ad copy management and other core campaign management activities.
Use of AI and automation in creating campaigns and measuring the impact.
Plan, create and run Paid Social campaigns on Google, Facebook, Amazon, Flipkart, LinkedIn and Programmatic channels.
Plan, create and run Display and Remarketing campaigns.
Apply appropriate analysis and optimization techniques to insure that campaigns deliver consistently and achieve advertiser goals and objectives.
Create campaign performance reports, using data to tell stories, and provide actionable insights for team members as well as clients.
Create campaign performance dashboards using Datastudio for performance review and optimization.
Use Google tools, including Google Tag Manager & Google Analytics to manage accounts efficiently.
Forecast and manage budgets at the daily, monthly and annual levels.
Audit paid and display efforts of potential clients and provide insight as to how ROI can be increased.
Remain current with industry trends while continually leveraging new tools and industry best practices to boost efficiency of campaigns.
Tools expertise
Meta ads
Google Ads
Amazon Ads
Flipkart Ads
GA4
Datastudio / Looker studio
Helium10
Educational Qualification:
Graduate or Bachelor's degree in any field.
Google Ads (Search, Display, Mobile, Video, Shopping)
Google Analytics
Facebook Blueprint
Job Type: Full-time
About Company:
MeDigit Solutions is a marketing agency based out of Ahmedabad. We are driven by a passion for digital media & creative thinking. MeDigit is a start-up run by visionary entrepreneurs, and we are looking for budding talent looking to make it big in area of web marketing.
