Digital Media and Performance Marketing Specialist

3 weeks ago


Kolkata, West Bengal, India NKlusive Full time
Digital Media & Performance Marketing Specialist
Location:

Kolkata
Job Type:

Full-time
About Us
NK Realtors Pvt Ltd

is a leading real estate consultancy firm, dedicated to helping clients find their perfect property solutions. Through our digital-first approach, we leverage cutting-edge marketing strategies to maximize reach and engagement.

Nklusive , specializes in premium real estate marketing, bringing innovation and performance-driven strategies to the industry.

We are looking for a

Digital Media & Performance Marketing Specialist

who is passionate about driving digital campaigns, optimizing online presence, and maximizing ROI.

Key Responsibilities

Performance Marketing & Campaign Management
Develop and execute performance marketing campaigns across multiple digital channels (Google Ads, Facebook, Instagram, LinkedIn, etc.).
Plan, allocate, and optimize paid media budgets to maximize ROI and achieve business objectives.
Conduct

A/B testing

to refine ad creatives, audience targeting, and bidding strategies.

Analytics & Optimization
Monitor, analyze, and optimize campaign performance using tools like

Google Analytics, Meta Business Suite, and Google Tag Manager .
Track KPIs, generate reports, and provide insights for continuous improvement.
Leverage data-driven insights to enhance campaign effectiveness.

Market Trends & Innovation
Stay up to date with the latest trends in

digital marketing, performance advertising, and emerging platforms .
Experiment with new ad formats, strategies, and automation techniques.

Qualifications & Skills
Education:
Bachelor's degree in

Marketing, Business, Communications, or a related field .
Experience & Expertise:
2+ years of experience

in digital media buying, performance marketing, or paid advertising.
Strong hands-on knowledge of

Google Ads, Facebook Ads, LinkedIn Ads, and other digital advertising platforms .
Experience with

Google Analytics, Google Tag Manager, audience segmentation, retargeting, and conversion tracking .
Ability to

interpret data

and make data-driven marketing decisions.
Strong analytical, communication, and collaboration skills.
Knowledge of

SEO and content marketing

is a plus.
Why Join Us?
Competitive

salary & benefits

package.
Opportunity to work with a

dynamic & creative team .

Professional growth & learning opportunities

in a fast-paced, innovative work environment.
Work on

exciting digital campaigns

with industry-leading tools and strategies.

To Apply-
Send your

resume & portfolio

to

hr@nklusive.in
Company Websites:
www.nkrealtors.com
www.nklusive.in

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