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Search Engine Optimization Specialist

2 months ago

delhi, India Triple Full time
Triple
Triple is leading the way in remote work solutions, helping small and medium-sized businesses in North America build highly efficient remote teams for Administration, Customer Service, Accounting, Operations, and back-office roles. Our focus has always been on our Clients, People, and Planet, ensuring our operations contribute positively across these key areas. Distinguished by its rigorous standards, Triple excels in:
Selectively recruiting the top 1% of industry professionals
Delivering in-depth training to ensure peak performance
Offering superior account management for seamless operations
Embrace unparalleled professionalism and efficiency with Triple—where we redefine the essence of remote hiring.
Job Summary
The SEO Executive will be responsible for implementing effective SEO strategies developed by the SEO Manager to improve the online visibility and search engine rankings of the company's website and online properties. He/She will work closely with the marketing team to drive traffic, leads, and conversions through organic search.
Key Responsibilities
Conduct keyword research and analysis to identify high-value opportunities for organic search growth
Create and optimize on-page and off-page SEO elements, including meta tags, header tags, and content optimization
Monitor and analyze website analytics and search engine rankings to identify opportunities for improvement
Stay up-to-date with the latest SEO trends, algorithms, and industry best practices
Collaborate with content, social media, and development teams to ensure all efforts are aligned with SEO strategies.
Conducting competitor analysis, tracking and reporting of the company's performance against competitors
Plan and execute link-building campaigns to improve website authority and search engine rankings
Collaborate with the development team to ensure all website changes are SEO-friendly and compliant with search engine guidelines
Monitor the progress of SEO campaigns and make adjustments as necessary to improve results
Develop and execute effective content marketing strategies to attract, engage, and convert target audiences through organic search
Use tools such as Google Search Console and Ahrefs to identify and fix technical SEO issues on the website
Qualifications
At least 3+ years of experience in SEO and digital marketing
Strong understanding of search engine algorithms and ranking factors
Experience with SEO tools and analytics platforms, such as Google Analytics, SEMrush, Console, etc
Experience with website optimization and conversion rate optimization (CRO)
Strong written and verbal communication skills
Strong analytical skills and ability to make data-driven decisions