Digital Marketing Specialist

3 weeks ago


india Booth and Partners Pte Ltd Full time
Job Description

This is a remote position.

Responsibilities:
  • Campaign set-up and optimization across search and programmatic
  • Campaign performance monitoring and troubleshooting
  • Completing post-campaign reporting, with detailed findings and analysis, for the Digital Media Manager to present findings to our clients
  • Budget tracking
  • Maintaining and exceeding campaign benchmarks for digital media work
  • Assess and present opportunities to improve buying strategies to digital media manager
  • Attending weekly team meetings (virtually)
  • Being available to meet with internal teams when required (virtually)

Requirements
  • Set-up, buying and optimisation of digital media through the following platforms (mandatory):
    • The Trade Desk, DV360, or any other common programmatic trading desk (2-4 years experience)
    • Google Ads (2-4 years experience)
  • Experience with the following platforms and disciplines will be highly regarded:
    • Meta / Facebook / Paid Social Media
    • SEO
    • Google Data Studios
    • Google BigQuery
    • SEMRush
    • Google Analytics

Benefits
WHAT WE OFFER:
✔ Great Place to Work-Certified Company
✔ Premium HMO
✔ Holistic employee experience
✔ Work-from-home and hybrid work setup
✔ Rewards and incentives
✔ Monthly engagement activities
✔ Career advancement opportunities
✔ Paid referral program
Requirements
Experience: 3+ years experience in a digital marketing environment, agency and/or client experience 3+ years experience with paid search platforms Knowledge: Agency knowledge B2B Marketing – Client Knowledge B2B Marketing – Industry B2B Marketing – Media Activation B2B Marketing – Media Planning B2B Marketing – Vendor landscape Skills: Active listening Ad platforms: Google/YouTube, Microsoft Ads Analytics platforms: Google Analytics, Adobe Analytics Challenge mediocrity Commercially astute Eye for detail Organized Other platforms: Asana, Basis, Nexelus People management Presentation skills Prioritizing Problem-solving Solutions oriented Stakeholder management Storytelling Upwards management Must have Fiber Optic internet with at least 25 Mbps bandwidth Must have a backup desktop or laptop with the latest OS Must be able to work US or UK time (Depending on the client to be assigned)

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