Media Buyer

1 day ago

Delhi, India Baby's Choice Full time
Work Schedule:
6 Days a Week, 8 Hours per Day, Sundays Off Company Overview
DRIMS ALLY is a fast-growing company specializing in
e-commerce . Our team focuses on driving scalable results through paid advertising across multiple platforms. We are looking for a
highly skilled Media Buyer
to manage and optimize advertising campaigns, ensuring maximum return on ad spend (ROAS).
Key Responsibilities:
Media Buying & Campaign Management
Develop, execute, and optimize
Meta Ads (Facebook & Instagram) for e-commerce brands .
Continuously analyze campaign performance and implement data-driven adjustments to improve efficiency.
Identify and test new audience segments, bidding strategies, and ad placements.
Scaling e-commerce stores with a focus on achieving high ROAS .
Market & Creative Analysis
Monitor market trends and conduct competitive analysis to identify emerging strategies.
Utilize
Meta Ad Library
and ad spy tools to research and replicate high-performing creatives.
Provide insights on creative performance and recommend optimizations.
Collaboration & Coordination
Work closely with
graphic designers and video editors
to develop high-converting ad creatives.
Provide clear, detailed creative briefs to ensure alignment with marketing strategies.
Maintain effective communication with internal teams to streamline campaign execution.
Performance Tracking & Reporting
Analyze key performance indicators (KPIs) and prepare performance reports.
Utilize data to adjust bidding strategies, audience targeting, and creative elements for better results.
Stay updated with changes in advertising platforms, algorithm updates, and industry best practices.
Required Skills & Qualifications
Proven experience in media buying for e-commerce businesses
with a track record of high ROAS.
Strong expertise in Meta Ads (Facebook & Instagram) .
Experience with
Google Ads and TikTok Ads
is a plus.
Analytical mindset
with the ability to interpret data and optimize performance.
Ability to
work in a fast-paced environment
and meet deadlines.
Strong communication skills
for coordinating with design and video editing teams.

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