PPC Executive Team Lead

2 weeks ago

Mohali, India Visibility Gurus Full time

PPC Executive:

  • Develop, execute, and optimize PPC campaigns across Google Ads and Facebook Ads.
  • Conduct keyword research, audience targeting, and competitor analysis to enhance ad performance.
  • Create compelling ad copy, creatives, and landing pages for high-converting campaigns.
  • Monitor and analyze campaign performance metrics to ensure maximum ROI.
  • Implement A/B testing strategies for ad creatives, bidding strategies, and landing pages.
  • Manage ad budgets effectively, ensuring cost-efficiency and profitability.
  • Stay up-to-date with industry trends, algorithm updates, and best practices.
  • Provide regular performance reports with actionable insights and recommendations.
  • Collaborate with marketing and design teams to align PPC campaigns with overall business goals.

Requirements:

  • Proven experience in managing PPC campaigns on Google Ads and Facebook Ads.
  • Strong understanding of keyword research, audience segmentation, and bidding strategies.
  • Proficiency in analytics tools such as Google Analytics, Facebook Business Manager, and Google Tag Manager.
  • Experience with A/B testing and conversion rate optimization.
  • Ability to analyze data, interpret trends, and provide strategic recommendations.
  • Knowledge of Google Ads Editor and Facebook Ads Manager.
  • Excellent written and verbal communication skills.
  • Strong problem-solving skills and attention to detail.
  • Certification in Google Ads and Facebook Blueprint (preferred but not required).

Benefits:

  • Competitive salary based on experience.
  • Performance-based incentives.
  • Professional development opportunities.
  • A collaborative and innovative work environment.

Note: Client Communication is must.

How to Apply: Interested candidates are invited to submit their resume and a cover letter detailing their qualifications and interest in the role to

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