Brand Design Specialist

VGL, India

Jaipur

(email protected)

Posted : 30 minutes ago

About VGL Group

Vaibhav Global Limited (VGL) is a leading electronic retailer of jewelry and lifestyle products. In FY , VGL reported a turnover of ~$365 million and employs 4,000+ people globally, with 3,000+ based in Jaipur, India.

Multi-Channel Presence

VGL reaches a broad audience through its TV, e-commerce, and digital retail platforms:

• Shop LC (USA) – Live broadcasts to 60M+ homes with a strong e-commerce presence.
• TJC, UK – Reaches 27M+ homes through TV and digital platforms.
• Shop LC Germany – Broadcasts to 40M+ homes, expanding VGL's European market presence.
• Ideal World (UK) – Acquired in 2023, a leading UK teleshopping & digital sales platform.
• Mindful Souls – Acquired in 2023, a fast-growing subscription-based e-commerce brand focused on spiritual and wellness products.

Social Impact & ESG Initiatives

• Your Purchase Feeds… – VGL's flagship one-for-one meal program has provided 99M+ meals to schoolchildren in India, the US, and the UK.
• Employee Volunteering – Encourages employees to donate two hours monthly for charitable activities.
• Sustainability Commitment – Focused on renewable energy, waste reduction, and green initiatives.
• IGBC Award Winner – Recognized for excellence in green built environments at its Jaipur SEZ unit.
• Assigned a 'Combined ESG Rating 72 (Strong)' from ICRA ESG Ratings Limited

Talent & Culture

• Humanocracy & Micro-Enterprises – VGL fosters a decentralized, empowered work culture, enabling small, agile teams to drive innovation and ownership.
• Talent Density & Meritocracy – Prioritizing high-performance teams, rewarding talent, and a culture of excellence.
• GPTW Certified – Recognized as a Great Place to Work across India, the US, the UK, and China.

Recognition & Achievements

• Top Exporter Award – Honored by GJEPC for being India's largest exporter of silver and colored gemstones.
• Operational Excellence – A strong track record in value-driven retail and customer-centric growth.

We are seeking a motivated and creative Brand specialist to join our team. This role supports the
development and execution of marketing strategies that enhance brand visibility, engagement, and
equity. If you have a passion for storytelling, a keen eye for detail, and are eager to grow your career in
brand marketing, we'd love to hear from you

Key Responsibilities:

1. Brand Development Support:
   o Assist in planning, developing, and executing brand campaigns and collateral
   o Develop brand visual assets and packaging in collaboration with merchandising
   team, ensuring alignment with brand guidelines.

2. Market Research:
   o Conduct research on market trends, competitor activities, and customer insights to
   inform brand strategies.
   o Analyze and report on campaign performance and suggest improvements.

3. Project Coordination:
   o Work cross-functionally with teams such as sales, product, and design to ensure
   cohesive branding.
   o Manage timelines and budgets for branding projects.

4. Brand Consistency:
   o Ensure brand messaging and visuals are consistent across all touchpoints.
   o Monitor adherence to brand guidelines by internal teams and external partners.

Qualifications:

Required:
o Bachelor's degree in Marketing, Communications, Branding, or related field
(Master's is a plus).
o Proven experience in branding, brand strategy, or related roles (agency or in-house).
o Strong portfolio showcasing successful brand-building projects.
o Excellent communication and storytelling skills.
o Proficiency in brand tools and platforms (e.g., Adobe Creative Suite, Canva, brand
management software).
o Ability to think strategically while also executing creatively.
o Strong project management and collaboration skills.
Preferred:
o Experience in (industry, e.g., tech, FMCG, healthcare) branding.
o Knowledge of consumer insights, market research, and brand tracking tools.
o Understanding of digital-first branding (social media, influencer, content marketing).

Key Competencies:

• Creative problem-solving.
• Ability to multitask and manage multiple deadlines.
• Collaboration and teamwork.
• Analytical skills for interpreting data and trends.

• Compensation
  

₹ Competative Salary Yearly
- ### Level

Mid
- ### Location

Jaipur
- ### Experience

2-3 years(Proven experience in branding, brand strategy, or related roles ) Years
- ### Qualification

Bachelor's degree in Marketing, Communications, Branding, or related field (Master's is a plus).
- ### Work Mode:

Onsite
- ### Job Type:

Fulltime