Sales And Marketing Specialist

1 week ago

Indore, India PW (PhysicsWallah) Full time
Name of Profile: Marketing Executive (School Outreach & Events)

Location: Pune, Lucknow, Indore

Qualification & Eligibility:

- Bachelor’s degree in any field or relevant experience in channel sales.- Local candidates will be given priority.

Working Experience: Ed-Tech/ Sales

- Minimum 2–3 years of experience in B2B/B2C or Institutional Sales.- Preferred:- Proven track record in startups or EdTech companies.- Hands-on experience in organizing workshops, events, and activations at schools.- Prior experience in lead generation, handling direct admissions, and onboarding institutional partners.- Strong local network with school management, principals, and director-owners.- Experience in strategic planning for school outreach and driving enrollment campaigns.- Familiarity with CRM tools for tracking and reporting leads and conversions.

Skill Sets:

- Strong field presence and ability to build instant rapport with stakeholders.- Proficiency in Microsoft Excel for data analysis, tracking leads, and reporting.- Excellent follow-up and persuasion skills to convert leads into partnerships.- Proficient communication skills in English and the local language.- Target-oriented mindset with excellent self-motivation.- Exceptional organizational and multitasking abilities.- Strong problem-solving skills with the ability to handle objections and negotiate effectively.- Knowledge of market trends in the education sector, particularly in the EdTech space.- Tech-savvy with a working understanding of digital tools for marketing and reporting.- Ability to work independently and collaboratively in a team environment.

Roles & Responsibilities:

- Conduct daily visits to schools and potential partners, presenting PhysicsWallah's products and services.- Organize and lead workshops, events, and promotional activities to increase brand visibility.- Build and maintain long-term relationships with channel partners and school stakeholders (management, principals, directors).- Drive lead generation efforts and ensure successful conversions, meeting and exceeding sales targets.- Maintain and update records of leads, sales, and performance metrics using CRM tools and Excel.- Identify and onboard affiliate partners and contractors who can assist in driving admissions.- Build a network of contractors (educational agents, local influencers, and facilitators) to act as affiliates for promoting PhysicsWallah’s offerings.- Ensure affiliates are equipped with the necessary tools, resources, and training to effectively market and generate admissions.- Monitor the performance of affiliates and contractors, providing support and guidance to maximize results.- Develop incentive structures and payment models for contractors and affiliates to maintain motivation and drive results.- Collaborate with the internal team to create marketing materials, campaigns, and training resources for affiliates.- Regularly engage with contractors to gather insights, feedback, and suggestions for improving outreach strategies.- Monitor competitor activities and adjust strategies to maintain a competitive edge.- Provide regular reports to management on outreach activities, affiliate performance, and enrollment results.

Why Join Us?

Be a part of PhysicsWallah, where innovation meets purpose. As a Marketing Executive, you’ll play a critical role in shaping the future of education by building strong connections and creating impactful learning opportunities for students. Join our mission-driven team and make a difference

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