Digital Analytics

4 weeks ago


Delhi, India adaptive & co Full time
Adaptive & Co is a leading Digital Analytics & Performance Marketing Consultancy specializing in analytics and measurement, analysis, insights, strategy, and data activation.As

Certified Google Marketing Platform Partners

, we specialize in the Google Stack;Google Analytics 4 / 360Google Tag ManagerBigQueryGoogle CloudData/ Looker StudioLookerGoogle Ads

As well as a variety of other enterprise MarTech platforms and APIs e.g.CRM - HubSpot, Salesforce, etcMAP - Marketo, PardotWarehouse - Amazon, Azure, Snowflake, etcVisualisation - PowerBI, Tableau, DomoAdvertising - Meta, TikTok, LinkedIn, etc

We seek a

highly technical Implementation and GA4 Subject Matter Expert

for the Digital Analytics - Tech Implementation Lead role to join our team. You will offer domain expertise and technical implementation services to support and maintain our growing portfolio of enterprise clients.

**Required Platform & Technical ExpertiseGMP Subject Matter Expert with a focus on Google Analytics / Tag Manager implementationGA4 experience to expert levelGoogle Tag Management experience to an advanced/ expert levelServer-side trackingBigQuery and Google CloudAbility to write HTML/HTML5/CSS, jQuery and JavaScriptSQL and PythonCoding PHP or .NetExperience working with APIs - GMP PlatformsHighly detail-orientated and takes pride in one's work - nothing short of excellent work will do

Preferred Platform & Technical ExpertiseBigQuery & Google CloudExperienced with other platforms, including Hubspot, Segment, etcSoftware development & APIsWorking knowledge of advertising platforms, such as Google Ads, Facebook Ads, etc

Responsibilities:Work with the Technical Leader & Solution Design team to define enterprise measurement solutions.Create technical specification documents for dataLayer development.Implement enterprise-grade digital analytics solutionsDevelop integrations and bespoke solutions, including working with APIsScripting and technical problem-solvingTake ownership of the end-to-end process, from implementation to data validation.Support the wider technical team on best practices and innovationEstablish standards to improve our proposition continuously.

Please apply if you possess the skills and mindset to deliver world-class solutions.
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