Social Media Manager

3 weeks ago

jaipur, India HyreFox Consultants Full time

Roles & Responsibilities:

Planning and ideation for Branding on Social Media in different geographies/regions worldwide. Managing the social media marketing strategy for the company to align with the business goal; focusing on Facebook, Instagram, Pinterest, YouTube, Twitter, and any other prominent channel in respective country/region. Execute social media strategy through competitive research. Define important social media KPIs and maintain the same. Leveraging strategic partnerships with top brands to increase brand recall, reach, and engagement with potential customers. Creating content that has the potential to go viral. Generate, edit, publish and share engaging content daily (e.g. graphics, videos, original text, info, and news). Coordinate with Creative & content team for ideation of concepts and copywriting for banner Ads and organic posts, in line with the overall brand strategy. Ideate, plan, and execute customer engagement activities through social media platforms. Social Listening and ORM of the Brand across the social channels. Communicate with followers, respond to queries in a timely manner and monitor customer reviews. Collaborate with other teams, like marketing, sales, and customer service to ensure brand consistency. Influencer Marketing for overall brand building, customer engagement, and reach. Monitor and stay up-to-date with trends in Social Media tools, design tools, applications, channels, technology, design, and strategy. Complement another marketing channel like SEM, SEO for a better customer experience.

Required Competencies:

Excellent written and verbal communication. 4+ years of Social Media Management experience preferred. Online branding experience is a plus. Demonstrates creativity and enthused interest in Social Media. Displays in-depth knowledge and understanding of Social Media platforms including (but not limited to) Pinterest, Instagram, Facebook, Twitter, YouTube, and how each platform can be deployed in different scenarios. Candidates who have worked on social media and branding strategies for different countries/regions markets will be preferred. Experience in the jewelry industry is a plus. Expertise in generating (viral) content for social media platforms to encourage user engagement including Facebook, Twitter, Instagram, LinkedIn, Pinterest. Exhibits the ability to jump from the creative side of marketing to the analytical side for data-driven decisions. Is a team player, with the confidence to take lead and guide others in the team. Demonstrates winning Social Customer Service techniques. Possesses the ability to identify potential crisis situation and apply conflict resolution principles to mitigate issues.

Required Qualification:

Any Graduate (MBA preferred)

Other Details

Keywords : . Industry : Internet/Ecommerce Employement Type : PERMANENT

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