Assistant Product Manager
3 weeks ago
We at AiSensy, are building end-to-end WhatsApp based Marketing, and Engagement Platform for Enterprises & growing SMBs.
AiSensy is a WhatsApp based Marketing & Engagement platform helping businesses like Skullcandy, Vivo, Rentomojo, Physicswallah, Cosco grow their revenues via WhatsApp.
- Enabling 6000+ Businesses with WhatsApp Engagement & Marketing- 300mn+ WhatsApp Messages done between Businesses and Users via AiSensy- Working with top brands like Skullcandy, Vivo, Rentomojo, Physicswallah & more- High Impact as Businesses drive 25-60% Revenues using AiSensy Platform- Mission-Driven and Growth Stage Startup backed by Marsshot.vc, Bluelotus.vc & 50+ Angel Investors
The Opportunity:
- Get to work with a Young and Enthusiastic team of people who are driven- Learn How Startups work and grow from the inside- Get an Opportunity to build systems, processes and implement stuff by failing fast.- Reach out to founders for feedbacks and discussions on a daily basis- Join a Growth Stage Brand and an opportunity to own your department and become a future senior leader.
We are seeking an innovative Associate Product Manager to join our product team and ensure that our products remain competitive. As an Associate Product Manager, your duties will include analyzing consumer behavior and industry trends, evaluating consumer feedback on our products, and finding solutions for product defects.
To be successful in this role, you should possess the ability to contribute appropriate product-related insights and strategies. First-class Associate Product Managers are industry experts who identify new product features that provide businesses with a competitive edge.
Responsibilities:
1. Market and Customer Research: Conduct market research to identify customer needs and market gaps. Engage with current and potential customers to understand their challenges and requirements, ensuring the product meets these needs effectively.2. Product Roadmap Planning: Develop and maintain a product roadmap that communicates the vision, priorities, and progress to internal teams and stakeholders. Ensure the roadmap reflects changing market dynamics and customer feedback.3. Feature Definition and Prioritization: Gather and prioritize product and customer requirements, working closely with engineering, sales, marketing, and support to deliver a product that aligns with business goals and customer satisfaction.4. Cross-functional Leadership: Lead cross-functional teams from a product's conception through its launch and beyond. Act as a product champion within the company, ensuring alignment and collaboration across teams.5. Product Development Lifecycle Management: Oversee the product development lifecycle, including conceptualization, design, specification, development oversight, release, and iteration. Work closely with engineering teams to ensure product features are delivered on time and within budget.6. Performance Monitoring and Optimization: Monitor product performance against key performance indicators (KPIs), including customer satisfaction, revenue, and market penetration. Use data to drive decisions and iterate on the product as needed to meet business objectives.7. User Experience and Usability: Ensure the product delivers a superior user experience (UX), focusing on usability, design, and overall customer satisfaction. Collaborate with UX/UI designers to continually improve the product interface and functionality.8. Competitive Analysis: Keep abreast of industry trends and competitive products. Analyze competitors to identify opportunities for differentiation and to anticipate market moves.9. Stakeholder Communication: Communicate effectively with all stakeholders, including customers, team members, and executives, providing updates on product development progress, milestones, and challenges.10. Feedback Loop Management: Establish a feedback loop with customers and internal teams to gather insights, address issues promptly, and continuously enhance product offerings.
Requirements:
- Bachelor's degree in computer science, business management, marketing, or a related field.- 2+ years of experience in a similar role would be advantageous.- Experience in gathering and interpreting qualitative product data and consumer feedback.- Ability to analyze industry trends and competitor behavior.- Exceptional ability to identify improved product features and contribute to marketing strategies.- Ability to report to the Product Manager and collaborate with the product development team.- Proficiency in compiling project status, risk management, and marketing reports.- Good with Product Analytics tools & CRMs like mixpanel, Intercom etc.- Ability to maintain strong customer relations and provide product support.- Competency in training internal departments on new product features.- Excellent communication skills
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