Intern, Market Research

22 hours ago

Gurugram, India Cvent Full time

Overview: Cvent is a leading meetings, events, and hospitality technology provider with more than 4,800 employees and ~22,000 customers worldwide, including 53% of the Fortune 500. Founded in 1999, Cvent delivers a comprehensive event marketing and management platform for marketers and event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business. Our technology brings millions of people together at events around the world. In short, we’re transforming the meetings and events industry through innovative technology that powers the human connection.The DNA of Cvent is our people, and our culture has an emphasis on fostering intrapreneurship – a system that encourages Cventers to think and act like individual entrepreneurs and empowers them to take action, embrace risk, and make decisions as if they had founded the company themselves. At Cvent, we value the diverse perspectives that each individual brings. Whether working with a team of colleagues or with clients, we ensure that we foster a culture that celebrates differences and builds on shared connections. In This Role, You Will: Gather and update Prospect and Customer information (through secondary research) to build or maintain marketing database. Help company’s strategic objective of evaluating and expanding the MICE market space by conducting advanced and focused secondary research on industry segments and verticals ranging from associations to corporations. Identify industry trends, competitors and MICE industry trends through market research and Cvent tools. Coordinating with Sales and Cross Functions to ensure follow ups on Leads Generated. #LI-DNI Here's What You Need: • 0 - 1 years’ of work experience is desired; however, freshers with requisite skills may also apply• Applicant should have a strong academic background• Applicant should have Internet Research Acumen• Applicant should have excellent spoken and written English• Ability to liaise with cross-functional teams like sales and sales operations• Good interpersonal skills and high attention to detail• Positive attitude and out of the box thinker• Proficient with MS Office, particularly Excel Gather and update Prospect and Customer information (through secondary research) to build or maintain marketing database. Help company’s strategic objective of evaluating and expanding the MICE market space by conducting advanced and focused secondary research on industry segments and verticals ranging from associations to corporations. Identify industry trends, competitors and MICE industry trends through market research and Cvent tools. Coordinating with Sales and Cross Functions to ensure follow ups on Leads Generated. #LI-DNI • 0 - 1 years’ of work experience is desired; however, freshers with requisite skills may also apply• Applicant should have a strong academic background• Applicant should have Internet Research Acumen• Applicant should have excellent spoken and written English• Ability to liaise with cross-functional teams like sales and sales operations• Good interpersonal skills and high attention to detail• Positive attitude and out of the box thinker• Proficient with MS Office, particularly Excel

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