Branding and Social Media Manager

3 weeks ago

delhi, India Wolf Mentoring Full time
Job Title:  Social Media Manager - Video and Graphic
Location:  Remote
Job Type:  Full-Time
About Wolf Mentoring:  Wolf Mentoring is a premier job search and application service dedicated to helping senior leaders in the IT and tech sectors to secure executive-level positions (Director, VP, C-level) across the U.S. As a fast-paced, bootstrapped, profitable company and growing company we, specialize in creating compelling branding for our clients and coaching them through the complexities of the job market.
Job Description:  We are seeking a highly skilled and creative Social Media Manager to join our team. This role involves crafting and managing impactful content(including videos, text and images/creatives) across our digital platforms(LinkedIn, Instagram, Youtube and website) to enhance our brand visibility and engage a professional audience effectively. The ideal candidate will have a proven track record in video editing, graphic design, and content strategy on one or more social media platform.
Currently, we only have presence on LinkedIn and our website. We’re looking to expand on to instagram, youtube and X(twitter). We are looking for a Branding manager who can deeply understand our audience and our content, and direct the design and presentation aspect of our content.
Responsibilities:
Build out a growth strategy for Branding:  You will be owning the branding and social media growth for Wolf Mentoring. This is a high-stake high-visibility role where you get to own
Video Editing:  Edit and produce videos that include captions, motion graphics, and stock footage. Expertise in color grading, sound quality enhancement, and contextual understanding of talking head videos is essential. ~ 3-4 videos/week (both short 2-3 min to and long 5-10 minute videos )
Graphic Design:  Use Canva or similar tools to design visually appealing graphics. Transform written content into engaging graphical formats, including single-image and carousel-style posts. ~5-6 creatives/week
Content Management:  Develop and implement a content strategy that reflects our brand's mission and leverages trends in social media. Monitor and analyze content performance to optimize our digital presence. (weekly reporting)
Identifying Trends and Opportunities:  Identify what kind of content the competition is posting, figure out ideas for content, and keep an eye on viral social media trends.
Copywriting:  Produce compelling written content with excellent English proficiency. Ensure all communications are on-brand and resonate with our target audience.
Repurposing content:  Be able to re-purpose top performing content in a mix-media manner. Eg: editing clips out of longer videos, taking out quotes or pithy notes from long form text content, presenting pithy notes as twitter images, making carousel posts out of long from content.
Required Skills:
Demonstrable experience in video production and graphic design.
Strong ability to envision and direct content creation that aligns with company goals.
Familiarity with the latest trends in social media and digital marketing in at least one of the following platforms- LinkedIn, YouTube or Instagram.
Outstanding organizational and copywriting skills.
Bonus if you have:
Previous experience managing social media accounts within coaching/consulting/service providing agency business with demonstratable growth.
Experience identifying and leveraging trends to grow an account.
Experience with Video/film-making, not just editing.
Experience designing a website
Traits We Value:
Ownership:  Takes full responsibility for tasks and is proactive in exceeding job expectations.
Discipline:  Exceptionally organized and punctual, managing tasks with precision.
Work Ethic:  Committed to delivering high-quality work through diligent effort.
Adaptability:  Responsive to feedback and capable of making quick adjustments to improve content quality.
What We Offer:
Wolf Mentoring offers a very performance-led growth environment for all it’s team members.
The chance to work remotely in a flexible environment. An initial probation period would require you to work in alignment with US Pacific Time Zone. Once a good workflow is established, you may qualify for an opportunity to choose your own timings.
How to Apply:
Please submit your resume, a 2-3 line statement of why you’d be a good fit(tbh i don’t care for high sounding words, just 3-4 straightforward bullets are fine), and a portfolio(atleast 1-video example and 1- image graphic example for similar work) showcasing your video editing and graphic design work to
Highlight any previous experience with social media strategies or campaigns within coaching/consulting/service providing agency business, if any.

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