Sr. SEO

2 weeks ago

ahmedabad, India LETS ENKINDLE SOFTSERV PRIVATE LIMITED Full time

We are on the lookout for a seasoned and results-oriented Senior SEO and Digital Marketing Specialist to join our dynamic team. The ideal candidate should possess a minimum of 3.5 years of hands-on experience in the realms of SEO and Digital Marketing, showcasing expertise across various domains including search engine optimization, social media optimization, lead generation, and E-commerce SEO. As a pivotal member in a senior capacity, you will spearhead the development and execution of impactful digital marketing campaigns, playing a key role in driving growth for our valued clients.

 

Responsibilities :

 

Design, implement, and meticulously track digital marketing campaigns in alignment with the latest industry trends and best practices.

Oversee the holistic development and upkeep of digital assets, encompassing websites, social media platforms, and blogs, ensuring their seamless integration and optimization.

Assume responsibility for curating and managing content across all social media channels including Facebook, Twitter, YouTube, LinkedIn, among others.

Take charge of social media campaigns catering to diverse brands in India, orchestrating initiatives that drive maximum reach and engagement.

Conduct comprehensive reviews of client websites, devising robust search engine optimization plans and implementing strategic recommendations.

Drive the development, execution, and management of SEO, Google AdWords, and social media campaigns across both new and existing projects.

Collaborate closely with team members to produce and manage reports, analyses, and regular client updates, fostering a culture of transparency and accountability.

Harness the power of social networking platforms for lead generation and strategic campaign marketing initiatives.

Optimize local listings on prominent search engines such as Google, Bing, and other relevant platforms.

Deploy advanced E-commerce SEO strategies aimed at enhancing the visibility and ranking of client's online stores.

Conduct in-depth keyword research for product optimization, craft compelling product descriptions, and optimize product pages for search engine visibility.

Devise and execute targeted link building strategies tailored to E-commerce websites, augmenting their authority and visibility.

Monitor and analyze E-commerce website performance metrics, offering actionable insights and recommendations for continual improvement.

Stay abreast of the latest trends and developments in E-commerce SEO, including platform-specific optimizations for leading E-commerce platforms such as Shopify, Magento, or WooCommerce.

 

Skills and Abilities:

 

Extensive experience in search engine optimization (SEO) and social media optimization (SMO).

Profound understanding of local SEO, on-page SEO, off-page SEO, and E-commerce SEO.

Demonstrated proficiency in online reputation management (ORM) and social media optimization.

Track record of successful high-authority link building and adeptness in off-page SEO techniques.

Mastery of Google Analytics, webmaster tools, and other essential SEO software.

Up-to-date knowledge of the latest search engine changes and updates, including Google's Panda and Penguin algorithms.

Strong analytical skills for interpreting website performance data and implementing content modifications based on keyword research.

Familiarity with PPC platforms such as Google Ads and Facebook Ads.

Experience in implementing email marketing campaigns.

Competence in Amazon and Flipkart product listings, review generation, and paid marketing.

Understanding of Amazon and Flipkart search engine optimization (SEO) techniques.

Thorough knowledge of E-commerce SEO strategies and best practices.

Familiarity with popular E-commerce platforms such as Shopify, Magento, or WooCommerce.

Robust analytical skills with the ability to monitor and analyze E-commerce website performance metrics effectively.

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