Digital Marketing Specialist

2 weeks ago

delhi, India Quantum Boost Full time
Company Description
Quantum Boost empowers businesses to unlock their full potential through innovative marketing solutions and unparalleled customer service.
Role Description
This is a full-time remote entry-level role for a Digital Marketing Specialist. The Digital Marketing Specialist will be responsible for day-to-day tasks associated with digital marketing, including social media marketing, web analytics, and online marketing. The Specialist will be expected to work collaboratively with other members of the marketing team to develop marketing campaigns that generate leads, increase brand awareness and improve customer engagement.
Key Responsibilities
Create high-quality, compelling content, including website copy, blog posts, social media content, email newsletters, and ad copy.
Collaborate with the digital marketing and creative direction teams to align content with SEO strategies, brand voice, and marketing goals.
Utilize tools like Grammarly, ProWritingAid, and Yoast SEO to ensure content is clear, concise, and optimized for search engines.
Edit and proofread content to ensure it meets the highest standards of accuracy, clarity, and impact.
Assist in conceptualizing and developing creative content strategies to enhance brand visibility and audience engagement.
Manage Social Media Platforms: Help manage and update the company's social media profiles, ensuring consistent and engaging content that aligns with our marketing goals.
Create Engaging Content: Assist in creating compelling content for various digital platforms, including blog posts, social media updates, and email newsletters.
Analyze and Report on Campaign Performance: Monitor and analyze the performance of digital marketing campaigns, providing insights and recommendations for improvement.
Conduct Market Research: Assist in conducting market research to identify trends and opportunities in the digital landscape that can inform our marketing strategies.
Qualifications
Experience in social media marketing, digital marketing, web analytics, and online marketing
Excellent communication skills, both verbal and written
Analytical skills, with the ability to identify trends and insights from data
Experience with email marketing campaigns and CRM tools
Bachelor's degree in Marketing, Communications, or related field
Experience working remotely is a plus
Knowledge of SEO principles and best practices preferred
As a Digital Marketing Specialist, you will also need to be highly organized, detail-oriented, and able to work independently. You should have a passion for marketing and stay up-to-date with the latest trends and best practices in the field. Experience working in a fast-paced environment is essential.

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