
Ecommerce Marketing Specialist
1 day ago
We're looking for a hands-on eCommerce Marketing Specialist to manage and optimise the performance of our online store. This role blends strategy, creativity, and data-driven decision-making. You'll be responsible for boosting traffic, increasing conversions, and improving overall user experience across our eCommerce platforms.
Key Responsibilities
- Website Performance & Optimization
- Oversee daily operations of the eCommerce website to ensure fast loading speed, smooth navigation, and mobile responsiveness.
- Conduct regular audits to improve site structure, product pages, and checkout flow.
- Implement A/B testing to enhance conversion rates and user experience.
- Digital Marketing & Traffic Growth
- Plan and execute paid campaigns on Google Ads, Meta, and other relevant platforms to drive qualified traffic.
- Develop and manage SEO strategies to improve product visibility and search rankings.
- Create email marketing campaigns for product launches, promotions, and customer retention.
- Product & Content Management
- Coordinate with design and content teams to create compelling product descriptions, visuals, and landing pages.
- Manage product listings, pricing updates, and promotional banners.
- Analytics & Reporting
- Track key KPIs such as traffic, conversion rate, ROAS, and average order value.
- Prepare regular reports and provide actionable insights to improve marketing ROI.
- Monitor competitor activity and market trends to inform strategy.
- Customer Experience & Retention
- Collaborate with customer service to address feedback and enhance post-purchase experience.
- Implement loyalty programs, remarketing campaigns, and personalized offers.
Requirements
- Experience: 1–3 years in eCommerce marketing or digital marketing with a focus on online sales.
- Technical Skills: Familiarity with Shopify, WooCommerce, Magento, or similar platforms.
- Strong knowledge of SEO, SEM, Google Analytics, and major ad platforms.
- Understanding of conversion optimization, A/B testing, and web analytics.
- Excellent communication and project management skills.
What We Offer
- Opportunity to manage end-to-end eCommerce growth in a collaborative environment.
- Competitive salary and performance-based incentives.
- Continuous learning and professional development with exposure to the latest tools and trends.
Share your resume:-
Job Types: Full-time, Permanent
Pay: From ₹20,000.00 per month
Experience:
- Ecommerce Marketing : 2 years (Preferred)
- Digital marketing: 2 years (Preferred)
- Shopify: 1 year (Preferred)
Work Location: In person
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