Data driven Marketing Coordinator

4 weeks ago


delhi, India GetScanned Full time
Location: Flexible/Remote
Job Type: Full-Time
GetScanned is a platform that simplifies the process of booking an MRI scan in the UK. We remove the stress and inconvenience by allowing users to compare options from top scanning centres, without the need for a GP referral or waitlists. With GetScanned, you can schedule a private MRI scan at a time that suits you, and we will take care of everything from managing your referral to booking and delivering your results promptly.
Responsibilities:
Manage specialist teams responsible for local SEO and digital advertising campaigns to enhance local visibility and drive targeted traffic.
Oversee the creation and execution of ad campaigns across various platforms, ensuring they meet strategic objectives and budget guidelines.
Direct social media strategy and ensure engaging, brand-aligned content is delivered consistently across all channels.
Supervise the production of high-quality visual content, including graphics and videos, to support comprehensive marketing initiatives.
Analyse marketing data to assess performance and optimise strategies based on insights.
Collaborate with multiple departments to ensure marketing efforts are aligned with broader company goals.
Utilise understanding of marketing funnels and customer journeys to guide strategy development and implementation.
Qualifications:
Proven leadership and execution experience in managing teams focused on SEO, digital advertising, and social media.
Strong capabilities in content, graphic design and video production management.
Excellent analytical skills and proficiency with marketing analytics tools especially Google Analytics, Ahrefs, SEMrush, etc...
Demonstrated ability to coordinate across teams and departments.
Deep understanding of marketing funnels and customer value journeys.
Exceptional communication and project management skills.

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