Marketing Manager

2 weeks ago

Ludhiana, India Paras Nutritions Pvt Ltd Full time

Role Description

This is a full-time on-site role for a Marketing Manager at Paras Nutritions Pvt Ltd in Moga. The Marketing Manager will be responsible for developing and executing marketing strategies to promote the Asees brand and increase market share. This includes creating and managing campaigns, conducting market research, overseeing social media presence, collaborating with cross-functional teams, and analyzing market trends. The Marketing Manager will play a key role in driving the growth and success of Paras Nutritions in the animal feed and nutrition industry.

Qualifications

  • Proven experience in marketing and brand management
  • Strong knowledge of the rural market.
  • Expertise in developing and implementing marketing strategies
  • Excellent communication and presentation skills
  • Ability to analyze market trends and competitor activities
  • Proficiency in digital marketing tools and techniques
  • Experience in market research and data analysis
  • Ability to work collaboratively in cross-functional teams
  • Bachelor's degree in Marketing, Business, or related field
  • Prior experience in the dairy inputs industry is a plus

About Paras Nutritions

Paras Nutritions is pioneers in introducing Aflatoxin compliant Cattle feed in India. We started our operations in 2012 and are one of the leading Cattle feed companies. Marketed under the brand name Asees, meaning ‘blessings’ in Punjabi language, the brand enjoys a huge patronage of farmers and her business associates and has become synonyms with Quality & trust. Asees has a wide range of variants in her feed and supplements category which are developed scientifically by the leading nutritionists of the country. The offerings go beyond just the products with a strong focus on Adding value to the overall Dairy farming Practices, skill development initiatives and ration balancing services etc. The brand Asees continues to grow Pan India with its noble approach, innovative marketing and farmer outreach programmes.

Qualifications

  • Proven experience in marketing and brand management
  • Strong knowledge of the rural market .
  • Expertise in developing and implementing marketing strategies
  • Excellent communication and presentation skills
  • Ability to analyze market trends and competitor activities
  • Proficiency in digital marketing tools and techniques
  • Experience in market research and data analysis
  • Ability to work collaboratively in cross-functional teams
  • Bachelor's degree in Marketing, Business, or related field
  • Prior experience in the dairy farming industry is a plus

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