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Social Media

4 weeks ago

Mumbai, India Bombay Shirt Company Full time

Job Title: Social Media & Content Marketing Specialist

Location: Lower Parel (Mumbai)

What You'll Own :

Social Media Leadership:

Run our Instagram, Facebook, LinkedIn & YouTube end-to-end

from content calendars and campaign ideas to execution and analytics. Your goal: make

BSC the most followed and loved menswear brand in India.

Retention Marketing:

Build and execute sharp communication across emails, push

notifications and WhatsApp to drive customer loyalty, app engagement, and LTV.

Copy & Creative Ideation: Write scroll-stopping copy for ads, newsletters, websites and

social captions. Partner with design to turn campaigns into high-impact creative assets.

Ad Creative Support: Bring fresh ideas for Meta & Google campaigns, ensuring our ads cut

through clutter and convert.

What were looking for :

  • 35 years of experience in social media, content, or digital marketing (fashion/e-commerce a plus).
  • Sharp copywriting skills and an instinct for brand storytelling.
  • Strong understanding of social media trends, retention CRM tools, and ad platforms.
  • A creative hustler who thrives in a fast-paced, high-growth environment.