Digital Media Specialist

3 weeks ago

Guwahati, India Jinisha Global Ventures Full time

We're Hiring: Digital Media Specialist (Guwahati)

Company: Jinisha Global Ventures (JGV)

Location: Guwahati (Hybrid / Onsite preferred)

Type: Full-time

About Us

Jinisha Global Ventures (JGV) is a multi-vertical startup headquartered in Guwahati with businesses spanning Foods, Fintech, Media, and Hospitality.

JGV Foods: Dheki-processed Joha rice, Kumol Saul instant rice, and North-East ethnic tastemaker powders.

Toratoonz: Our kids' YouTube channel, telling Assamese folklore and history through creative storytelling.

Fintech (GigLink & TrustSphere): Building trust-based financial inclusion for gig workers.

Hospitality: Ginisha Farms Eco Retreat at Manas National Park.

We're building India's first trust-driven, culture-rooted growth ecosystem.

Role Overview

We are looking for a hands-on Digital Media Specialist to lead JGV's digital presence, content, and growth strategy. This role is at the intersection of media (Toratoonz) and food branding (JGV Foods) — a unique opportunity to build cultural storytelling AND consumer growth from Assam to the world.

Key Responsibilities

Toratoonz (Media Growth)

Manage YouTube channel production workflow (upload, SEO, thumbnails, metadata).

Drive subscriber, engagement, and watch-hour growth.

Coordinate with creative team for regular content pipeline.

Run promotional campaigns across digital platforms.

JGV Foods (Digital Marketing & D2C)

Develop and manage social media presence (Instagram, Facebook, LinkedIn).

Create and execute campaigns for rice and tastemaker products.

Coordinate digital + offline promotions for Guwahati and Assam markets.

Support D2C sales growth via online storefronts (Amazon, Flipkart, Shopify).

Brand Communication

Build vernacular + cultural storytelling for heritage food products.

Partner with influencers, schools, and local media for campaigns.

Provide analytics dashboards and growth reports.

Requirements

Based in Guwahati (startup requires on-ground coordination).

1–3 years of experience in digital marketing / content / media growth.

Hands-on with social media tools, SEO, YouTube growth, Meta Ads.

Strong content writing +

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