Performance Marketing

3 weeks ago

Delhi, Delhi, India Narh Full time

Company Description

Narh creates premium quality products for men, focusing on natural ingredients combined with modern technology for effective skin and hair care. Narh products are designed for superior absorption, enhanced efficacy, and exceptional results. The company prioritizes quality in every formulation to ensure the best outcomes for its users. Join us in our journey, where every product is crafted with care, passion, and a commitment to excellence.

About the Role

We're looking for a data-driven and creative Performance Marketing Manager to join our team and drive measurable growth across digital channels. You will be responsible for planning, executing, optimizing, and scaling paid campaigns to maximize ROI and customer acquisition for our brand.

Key Responsibilities
  • Plan, launch, and optimize paid campaigns across Google Ads, Meta (Facebook & Instagram), YouTube, and other performance channels.
  • Analyze campaign performance daily, weekly, and monthly to ensure efficiency and effectiveness.
  • A/B test creatives, copies, landing pages, and targeting strategies to scale profitable campaigns.
  • Coordinate with internal creative, design, and content teams for campaign assets.
  • Manage budgets, track KPIs (ROAS, CPA, CTR, CAC), and build actionable performance reports.
  • Monitor customer journey funnels and suggest CRO (Conversion Rate Optimization) strategies.
  • Identify and test new platforms, audience segments, and growth opportunities.
  • Collaborate with product and sales teams to align marketing with broader business goals.
Requirements
  • 2–5 years of hands-on experience managing performance marketing campaigns (especially in D2C or consumer brands).
  • Proficient in tools like Google Ads Manager, Facebook Business Manager, Google Analytics, and data visualization platforms.
  • Strong analytical and Excel/Google Sheets skills.
  • Understanding of attribution models, tracking tools (Pixel, GTM, GA4, UTM), and marketing automation.
  • Ability to interpret data and translate insights into actionable strategies.
  • Prior experience managing 5–7 figure monthly ad spends is a plus.
Nice to Have
  • Experience with influencer amplification, affiliate marketing, or email flows.
  • Familiarity with Shopify or other e-commerce platforms.
  • A knack for storytelling through data and creativity.
Why Join Us?
  • Work with a fast-growing Brand
  • Young, creative, and collaborative team
  • Opportunity to own and scale digital growth strategy
  • Flexible work culture

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