Branch Manager

2 days ago


Coimbatore, Tamil Nadu, India Mirchi Full time

KEY RESPONSIBILITIES:

  • Revenue generation for the company through Multimedia solutions for the city/region
  • Coordinate regularly with the Programming & Marketing teams for client activities, ideation, events' calendar etc.
  • Maintain relationships with agency personnel, clients, their key decision makers, decision influencers etc.
  • Prepare and implement annual sales strategy for the city
  • Provide direction to sales team by developing, implementing and monitoring progress of the yearly and monthly sales plan
  • Monitor competition (OOH as well as other media) and develop strategies to maximize market share
  • Be the custodian of revenue performance of the city and also be responsible for yield maximization
  • Identify, develop and implement strategies to build OOH as a category with the advertisers and agencies
  • Recommend pricing strategies / tactics for the city
  • Business Processes

> Designing and implementing robust processes to ensure revenue bookings are as per company policy

> Ensure through his team that monies are collected on time by regular tracking

  • People Management

> Monitor, coach and mentor team members in closing large value sales closures by meeting & building relationships with decision makers of key accounts

> Conceptualise and implement monetizable opportunities and motivate the team to sell the idea

> Identifying the right talent and investing time in developing them by frequent feedback on their performance

INTERNAL & EXTERNAL STAKEHOLDER MANAGEMENT:

Content Team, Finance, Scheduling, Corp Office etc.

TECHNICAL SKILLS & QUALIFICATION REQUIRED:

Post Graduate with 10-14yrs of experience in Sales & Marketing from any industry

PERSONAL ATTRIBUTES:

  • Ability to work under pressure
  • Revenue Mindset
  • Risk Taker with a bias for action
  • Data Oriented with an ability to understand trends & spot opportunities


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