Senior Brand Executive

4 weeks ago


new delhi, India Rasta Full time

Rasta is an eleven years young design and communication consultancy. We are a strategy focused creative studio doing impactful work driven by our culture-first approach in order to provide creative solutions.In Short, we help brands to create their stories by providing them brand strategy and communication solutions.Job Description: Senior Brand Executive#BrandStrategy&Planning #ClientManagement #CopywritingWe're looking for someone who is equal parts creative & analytical with exposure in advertising, branding, design and/or content. So, if you like the idea of building brands we would like to hear from you.Key Responsibilities:Client Expectations ManagementManaging collaborations across supporting verticals to ensure deliveryWriting creative briefs for internal teams/influencers/vendors to communicate the project/campaign/brand/post vision; entailing all deliverables, mandatory information, timelines and a culture-first insightCreating comprehensive strategic frameworks for both Platform-centric and Integrated-media campaignsCopywriting for All Media (Video Scripts, Social Media, Digital, Print, Branded Articles, Blogs etc.)Timeline and Artwork Quality ManagementDaily Digital and Social Media ManagementProactive Participation in Community Building Exercises for brands + Online Response ManagementManage collaborations with production partners, influencers & other vendorsGenerate regular & well formatted performance reports.Key Requirements3-5 years full time experience in Brand Strategy/Planning/Client Servicing/CopywritingGraduate or PG in Business or CommunicationStrong Creative Project Management, Writing, Research and Reporting skillsGreat presentation skillsAmazing Communication skills, both written and verbalBonus points if you have super active Twitter/Insta handles.


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