Paid Media Executive

3 weeks ago


Delhi, India Poppy Seed Communication pvt ltd Full time

Job description:

Job Title: Paid Media Exeutive

Location: East of Kailash, New Delhi
Company: Poppy Seed Communication
Salary Range: ₹35,000 – ₹40,000 per month
Working Days: Monday to Friday (Saturday & Sunday Off)

About Us:

Poppy Seed Communication is a growing digital marketing agency based in East of Kailash, New Delhi. We specialize in providing result-driven marketing solutions to a diverse clientele. We are currently looking for a performance-driven Paid Media Exeutive who is experienced in running and optimizing paid ad campaigns across platforms like Google Ads and Meta Ads.

Key Responsibilities:

  • Develop and implement PPC strategies across platforms including Meta, Google Ads, LinkedIn, and TikTok.
  • Create PPC media plans tailored to client budgets, objectives, and target audiences.
  • Communicate strategy, platform choices, KPIs (clicks, leads, conversions, ROAS), and expected outcomes to clients.
  • Conduct keyword research, competitor analysis, and define audience targeting parameters.
  • Analyze and optimize campaign performance on an ongoing basis.
  • Design and deliver performance reports with insights and actionable recommendations.
  • Apply SEO best practices (on-page and off-page) to enhance landing page effectiveness.
  • Use AEO (Answer Engine Optimization) tactics for voice search and featured snippets.
  • Implement GEO-targeting for local and hyperlocal advertising strategies.
  • Stay current with emerging SEO and PPC tactics, such as semantic SEO and zero-click search.
  • Utilize AI tools (ChatGPT, Jasper, Surfer SEO, SEMrush AI, etc.) to enhance campaign planning, content, and automation.

Requirements:

  • Minimum 2–3 years of hands-on experience in PPC advertising.
  • Proficiency in Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram).
  • Strong understanding of keyword targeting, audience segmentation, and bidding strategies.
  • Familiarity with Google Analytics, Google Tag Manager, and conversion tracking.
  • Excellent analytical skills and attention to detail.
  • Good communication and reporting skills.

Perks:

  • Competitive salary (₹35,000 – ₹40,000 per month)
  • 5-day work week (Saturday and Sunday off)
  • Opportunity to work in a creative and growth-focused environment
  • Learn and grow with a dynamic team

How to Apply:

Send your resume and a brief cover letter to

Job Types: Full-time, Permanent

Job Types: Full-time, Permanent

Pay: ₹35, ₹40,000.00 per month

Work Location: In person



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