Social Media Marketing Specialist
2 weeks ago
Responsibilities:
Conduct in-depth audience research to identify and target ideal customers for our diverse client base.
Develop data-driven campaign strategies aligned with client goals and objectives (brand awareness, lead generation, website traffic, etc.).
Create high-performing ad copy and visuals that resonate with target audiences.
Manage campaign budgets effectively and optimize bids for maximum return on ad spend (ROAS).
Set up conversion tracking and analyze campaign performance using Facebook Ads Manager and other analytics tools.
Generate insightful reports and recommendations for clients, translating data into actionable insights.
Stay up-to-date on the latest Facebook advertising features, best practices, and algorithm changes.
Collaborate with the wider marketing team to ensure a cohesive brand message across all channels.
Qualifications:
1+ years of experience managing Facebook advertising campaigns.
Proven track record of success in achieving client campaign goals (increased leads, sales, website traffic, etc.).
In-depth understanding of Facebook advertising objectives, targeting options, ad formats, and bidding strategies.
Strong analytical skills with experience using Facebook Ads Manager and other analytics platforms.
Excellent communication and presentation skills to translate complex data into clear insights for clients.
Ability to work independently and manage multiple projects simultaneously.
A passion for digital marketing and a hunger to stay ahead of the curve.pen_spark
Bonus points for:
Experience with additional paid ads platforms like Google Ads, Tiktok ads
Experience with A/B testing and creative optimization.
Experience working with a diverse range of e-commerce and lead generation clients and industries.
Perks:
Hybrid work mode
5-days working
Competitive Salary
Bonuse/Incentives
Interested canddiates can apply directly or email at
Reach out on whatsapp here:
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