Lead Business Analyst

7 days ago

India Careerfit Full time

Role: Lead Business Analyst Department: Data Analytics Location: Mumbai Role Overview We are looking for a Lead Business Analyst to drive data-led decisioning across customer funnels, credit risk, profitability, and product performance. The role combines business acumen with strong analytical depth helping shape product and risk strategy in a fast-scaling FinTech lending environment. Key Responsibilities: 1. Funnel & Conversion Analytics- - Own the end-to-end loan funnel from application to first repayment. - Identify leakage points, analyse conversion drivers, and suggest optimizations across stages (lead → KYC → underwriting → disbursal → 1st EMI). - Partner with Product and Growth teams to run A/B experiments improving user journey and approval rates. 2. Credit Risk & Portfolio Analytics- - Deep dive into risk funnel metrics (approval %, DPD0, bounce %, resolution %, roll rates, NPA). - Build and maintain early warning dashboards for portfolio health. - Design and evaluate risk segmentation frameworks — by bureau score, customer profile, and behavioural segments. - Work with credit policy teams to quantify impact of rule or scorecard changes. 3. Profitability & Unit Economics- - Track product and cohort-level profitability (NIM, CAC, LGD, ROE). - Evaluate credit and pricing changes using simulation and scenario modelling. - Partner with finance to build forecasting models for portfolio growth, losses, and contribution margins. 4. Product & Strategy Insights- - Partner with Product Managers to track feature performance (usage, adoption, retention). - Translate funnel and risk insights into product roadmap inputs (e.G., automation, repeat loans, collection interventions). - Build narratives around data for leadership and board-level reviews. 5. Leadership & Collaboration- - Lead and mentor a team of analysts on funnel, risk, and product tracks. - Collaborate closely with cross-functional teams – Risk, Product, Growth, Collections, and Finance. - Present actionable insights to senior stakeholders for strategic decisions. Skills & Experience: - 5–8 years of experience in FinTech, NBFC, or digital lending in roles such as Business Analyst / Risk Analyst / Product Analyst. - Strong proficiency in SQL, Excel, and data visualization tools (Tableau). - Hands-on experience in risk and funnel analytics, and profitability modelling. - Solid understanding of credit lifecycle – from application to recovery. - Exposure to A/B testing, segmentation, cohort analysis, and data storytelling. - Experience with Python / R preferred. - Excellent communication and stakeholder management skills. Good to Have: - Experience with behavioural or scorecard models (acquisition or early delinquency).

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